Category: APAC
From local to global, soccer to sepak takraw: these are the types of sports content ELEVEN has acquired rights for.
A surge in digital transformation is shifting more ad dollars to the digital realm, and as marketers look to get extra bang for their increasingly valued buck, they are turning to channels like programmatic.
Ogilvy has announced that Arvind Srivastava has been promoted to chief strategy officer of Ogilvy for the Asia division. He recently held the same position for Ogilvy China.
Media investment group GroupM has announced the appointment of Anne Ng as the new director of marketing and communications for the Asia-Pacific.
The acquisition is part of OSF Digital's global strategy to scale locally and regionally throughout different markets.
The new partnership will see IPG's Team Dynamic overseeing the content production for both BMW and MINI’s media requirements.
With many brands going more digital, the report highlights innovation and creativity as key points to consider to attract consumers.
The additions to its Singapore leadership team include a senior account director, a digital marketing director, and a senior copywriter.
How have organisations used data analytics to defeat adversity and generate revenue?
Said Asia expansion by 'Sneakertopia' is made possible by Gushcloud and SL Experiences.
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