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Category: Global

InMobi x Appsumer
InMobi acquires insights platform Appsumer, bolsters performance marketing solutions for brands
Posted on October 13, 2021
by Jean Cabico
The acquisition aims to bring unified intelligence to mobile marketing and deeper understanding of marketing effectiveness.
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PHD-Global-Brand-Visual-Identity-Refreshed
PHD’s refreshed visual identity reflects agency’s ‘Make The Leap’ philosophy
Posted on October 13, 2021
by Teddy Cambosa
Said updated brand identity by PHD was created in collaboration with independent design director Cosmo Jameson.
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Bastion-ThinkWide-94
AU comms agency Bastion Collective now Bastion, unveils new world agency model
Posted on October 13, 2021
by Jean Cabico
Bastion's rebranding will see a newly created world agency model, which caters to agencies that still cling to an antiquated model.
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Dentsu-Standard-Chartered-Global-Media-Remit
dentsu retains Standard Chartered’s global media remit
Posted on October 12, 2021
by Teddy Cambosa
dentsu has been Standard Chartered's media network for four more years, with works including utilizing programmatic for an ad campaign.
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Vouch-Travel-Tech-Seed-Funding-Europe-Expansion
Travel tech Vouch’s US$1.1m seed funding to mark EU market entry
Posted on October 5, 2021
by Teddy Cambosa
The seed funding by travel tech Vouch has been led by Forge Ventures, and will be used for setting up their London office.
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Livewire EMEA LA PJ
Gametech Livewire opens London office, appoints new directors to lead EMEA
Posted on October 5, 2021
by Jean Cabico
Through the new London office, Livewire will be able to provide gaming marketing and gametech solutions to EMEA brands and clients.
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Adzymic_LATAM
Adtech Adzymic expands to LATAM, partners with Grupo Digital Soul, Latin Interactive
Posted on October 4, 2021
by MARKETECH APAC
Through the expansion, the technology behind the Adzymic creative management platform will now be available to LATAM advertisers.
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Rae-Virtual-Influencer-OSIM-Campaign
Virtual influencer Rae introduces beauty of virtual landscapes with OSIM ambassadorship
Posted on October 1, 2021
by Teddy Cambosa
Virtual influencer Rae's campaign for OSIM promotes the five-sense experience users can experience on the uDream Pro product.
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Talkwalker-Consumer-Intelligence-Products-Business
Talkwaker’s latest products to deliver actionable consumer intelligence
Posted on September 30, 2021
by Teddy Cambosa
Talkwalker aims that with their products, they will be able to empower businesses with their consumer intelligence, such as social listening endeavors.
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CUE GROUP AND BONSEY JADEN
Tech firm CUE Group invests in digital brand agency Bonsey Jaden
Posted on September 28, 2021
by Jean Cabico
The partnership aims to further enhance CUE Group and Bonsey Jaden's expansion across Asia and the United States.
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