Kuala Lumpur, Malaysia – MR D.I.Y. Malaysia has launched a new festive web film as part of its Chinese New Year 2026 campaign, continuing its annual tradition of storytelling centred on family and everyday life. Titled The Family Trial 2: Storm of Reunion, the approximately ten-minute film is a sequel to the brand’s 2025 release, The Family Trial.
The film stars award-winning Hong Kong TVB actor Kenneth Ma Kwok-ming and is set in a stylised ancient courtroom inspired by the legendary Justice Pao. It opens with two brothers embroiled in a dramatic family dispute that is brought before the “court”, using humour and exaggerated courtroom exchanges to depict a conflict familiar to many families.
As the narrative progresses, the setting shifts from the ancient courtroom to a modern-day context, revealing the underlying causes of the brothers’ estrangement. The story focuses on long-standing misunderstandings and unspoken sacrifices, gradually uncovering gestures of care and affection that had gone unnoticed. The film concludes with reconciliation and reunion, emphasising themes of empathy, communication and forgiveness during the festive season.
Alex Goh, vice president of marketing at MR D.I.Y. Group (M) Berhad, said, “Chinese New Year is a time for families to come together, reconnect and appreciate one another. The Family Trial 2: Storm of Reunion reflects the small but meaningful moments that shape family relationships. Through humour and heartfelt storytelling, we hope to remind Malaysians that love, understanding and togetherness are what truly matter.”
According to the company, the web film is intended to capture the spirit of Chinese New Year while reinforcing MR D.I.Y.’s focus on remaining close to the everyday experiences of Malaysian households. The campaign coincides with the upcoming Year of the Horse and encourages audiences to reflect on family relationships as they mark the festive period.
Alongside the web film, MR D.I.Y. has introduced a complementary music-led activation titled Chotto Matte Kudasai. The initiative includes an original upbeat song and a nationwide dance challenge designed to engage audiences through movement and participation. The dance challenge is built around the song’s rhythm and a signature hand “stop” gesture, encouraging users to create and share their own interpretations online.
Commenting on the music activation, Goh said, “Our Chinese New Year music video and original song, Chotto Matte Kudasai, are designed to bring people together through a shared festive experience that is light-hearted, energetic and unmistakably MR D.I.Y. By combining music, movement and a simple hand stop gesture, we aim to create a fun and inclusive way for Malaysians to express creativity while celebrating the season in their own unique style.”
Together, the web film and dance challenge form a dual-pronged Chinese New Year 2026 campaign that blends emotional storytelling with interactive participation. The brand said the approach is intended to invite Malaysians to both reflect on family ties and celebrate the festive season through creative expression.
In addition to its digital campaign, MR D.I.Y. is also rolling out its Marvellous CNY 2026 product highlights across selected stores nationwide. The range includes Chinese New Year décor and festive food items, aimed at providing customers with seasonal essentials at value-for-money prices. Through its combined digital activations and in-store offerings, MR D.I.Y. Malaysia said it aims to make Chinese New Year celebrations more accessible and enjoyable for households across the country.
