United States — Meta has announced the expansion of Teen Accounts beyond Instagram, bringing the safety-focused product to Facebook and Messenger in a global rollout today, September 25, 2025. This is aimed at strengthening its positioning with young users and their families.
Launched a year ago, Teen Accounts has already reached hundreds of millions of users on Instagram, with the company now leveraging the momentum to broaden adoption across its wider ecosystem while also introducing new programmes for parents, schools, and educators.
Under the expansion, Meta has provided further details on how its Teen Accounts operate on Facebook, with users aged 13 to 17 to comply with automatic protections, including content limited to friends and approved connections only. Sensitive or offensive content is also filtered out, with reminders of logging off sent between 10 PM and 7 AM, after every one hour of daily use.
For ages 13 to 15, settings can be made more protective without approval but require a parent or guardian’s consent to be made less protective, while users aged 16 to 17 can adjust settings independently unless parental supervision is enabled.
While supervision is optional, parents are still allowed to see friends lists, block users and see time spent on the app, excluding chats, search history or content unless the teen chooses to share it. Supervision ends automatically at age 18. However, Teen Account settings may not apply to groups or pages, where visibility is determined by group or page audience models.
Adam Mosseri, head of Instagram, shared that Teen Accounts is designed to give parents the peace of mind needed. “We want parents to feel good about their teens using social media. We know teens use apps like Instagram to connect with friends and explore their interests, and they should be able to do so without worrying about unsafe or inappropriate experiences.
Adam also added that since the Instagram launch last year, the company has added limits on teens going live, as well as added more restrictions in direct messaging, while ensuring age-appropriate experiences. “Supporting parents and helping teens use our apps safely is a responsibility we take seriously.”
Alongside Teen Accounts, Meta is also launching a school partnership programme for all middle and high schools in the United States. Developed with the International Society for Technology in Education and the Association for Supervision and Curriculum Development, the initiative shall allow educators to report safety concerns, such as bullying, directly to the company for quicker review. Reports made through this programme will be prioritised and reviewed within 48 hours.
Institutions that will enrol under the programme will gain access to educational resources and a badge on their Instagram profile signalling their partnership.
Justin Ponzio, principal of Buchser Middle School, commented, “Partnering with Instagram has been incredibly helpful in keeping our students and community safer online. I had an inside track and faster responses to reports of inappropriate behaviours online…I hope other technology platforms can also trust schools more and take down harmful posts.”
Meta is also expanding access to its online safety curriculum, developed with the child protection organisation Childhelp, which focuses on teaching middle school students how to recognise scams and exploitation.
The company expects the curriculum to reach one million students, after initial feedback suggested it would be taught to more than 550,000 pupils in the coming year.
The curriculum, which is fully funded by Meta, is free to parents and educators and includes scripted lessons, activities, and videos. A peer-led version, adapted with the support of LifeSmarts, is also being introduced to enable high school students to teach the material to younger pupils.
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