Category: Technology
At the end of the day, the complex consumer that embodies a multitude of attitudes just wants, above all, to feel understood.
Twilio Live caters to the growing number of brands looking to venture into live-streaming as a new engagement channel.
Through its adtech platforms, Xandr will be helping Microsoft in the supply- and demand-side of its media inventory.
Leanne Bowles is appointed as the general manager for Xaxis in Japan.
NY-based marketing technology firm Zeta has tapped Crystal Eastman to be its first-ever chief marketing officer.
Tealium Features allow ease of use of their customer data platform for customers ramping their martech efforts.
Min-Jae Lee, who worked with The Trade Desk and Adobe before, has been appointed by Quantcast as the new chief privacy officer.
Through the partnership OPPO, will leverage AWS for their cloud-based security features for their recent OS update.
As screen-fatigued audiences start spending more time outside, they would still look for ways to get entertained by brands, thus, the 'rebirth' of this ad platform.
Valerie Jaquet, formerly of Unruly, will now oversee InMobi's programmatic business operations in Southeast Asia.
