Category: Technology
The latest appointment will see Peter Barry leading PubMatic's efforts with publishers in monetizing their inventory.
The new solution will serve publishers who are increasingly looking to meet buyers’ needs for contextual targeting opportunities.
Optimizely's acquisition of Welcome means empowering marketing teams of brands across the globe to drive real business value through better customer experiences.
The Spec Sheet is a new tech platform with a centralized online hub for managing and sharing real-time ad specs.
CX Lavender says that the new appointments cement the agency’s already strong strategic reputation.
As part of the initiative, Swinburne will be joining other industry partners, organizations, and educational institutions.
The new survey-based display ad format allows marketers to capture customer insights or take a pulse check on campaigns within a matter of days.
The customer advisory board will have representation from MoEngage's top enterprise customers cutting across various industries such as banking and telecom.
The solution, which was officially launched in September, allows for cookieless activation with a single click.
The company said the new leadership comes as it accelerates its international growth and builds new capabilities in customer retention.
![[Partnership] Sanrio IP](https://marketech-apac.com/wp-content/uploads/2026/07/Partnership-Sanrio-IP.webp)