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Category: Technology

InMobi, Microsoft Advertising expands partnership into SEA
InMobi, Microsoft Advertising expands partnership into SEA
Posted on June 7, 2022
by Carlo Sarabia
Due to InMobi's successful track record in handling Microsoft Advertising in India, the two companies have decided to expand their partnership into the Southeast Asian market.
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IAS
IAS launches report to show how misleading content impacts digital advertising
Posted on June 7, 2022
by MARKETECH APAC
The majority of experts agree that the spread of misinformation has been fueled by recent global developments.
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Kiya.ai unveils India's first-ever banking metaverse, Kiyaverse
Kiya.ai unveils India's first-ever banking metaverse, Kiyaverse
Posted on June 6, 2022
by Christian Calma
Kiyaverse will enable customers to use their personalized avatars on digital banking units, mobiles, laptops, VR headsets and mixed reality environments.
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Loyalty platform SoPa acquires SG-based MVNO Gorilla Networks
Loyalty platform SoPa acquires SG-based MVNO Gorilla Networks
Posted on June 6, 2022
by MARKETECH APAC
Established in Singapore in 2019, Gorilla utilises Web3 technology to operate an MVNO for its users in Southeast Asia.
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Gupshup acquires omnichannel customer service platform OneDirect
Gupshup acquires omnichannel customer service platform OneDirect
Posted on June 2, 2022
by Christian Calma
The acquisition will help both companies unlock new growth opportunities and further scale their enterprise CX offerings.
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MoEngage to deepen global footprint, explore strategic acquisitions through latest funding
MoEngage to deepen global footprint, explore strategic acquisitions through latest funding
Posted on June 2, 2022
by Teddy Cambosa
This is the third fundraising for MoEngage in the last 12 months, having raised US$32.5m in July and US$30m in Dec 2021.
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Broadsign Ads
Broadsign rebrands programmatic DOOH portfolio
Posted on June 2, 2022
by MARKETECH APAC
The rebrand of Broadsign Ads and its expansion into the U.S. and Australia represents a crucial next step in DOOH’s evolution.
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Ericsson’s adtech Emodo announces partnership with CKDelta
Ericsson’s adtech Emodo announces partnership with CKDelta
Posted on June 1, 2022
by Teddy Cambosa
The alliance between Emodo and CKDelta further expands on the companies’ established international partnership, which debuted in the UK in 2020.
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Hello Media selects Hivestack as its SSP partner for programmatic buyers in Korea
Hello Media selects Hivestack as its SSP partner for programmatic buyers in Korea
Posted on May 31, 2022
by Christian Calma
Hello Media will offer brands, agencies, and omnichannel DSPs the opportunity to buy DOOH inventory programmatically through Hivestack (SSP).
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Taboola continues growth in APAC with latest appointments
Taboola continues growth in APAC with latest appointments
Posted on May 31, 2022
by Teddy Cambosa
The new appointments of Taboola are part of the company’s continued growth in the Asia-Pacific region.
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