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Category: Technology

MediaMath-PubMatic-Partnership-Adtech-SEA-Asia
Adtechs PubMatic, MediaMath join forces in bringing programmatic offering across SEA
Posted on February 18, 2021
by Teddy Cambosa
The partnership between MediaMath and PubMatic will mean greater reach of MediaMath's SOURCE solution to PubMatic media partners in Southeast Asia.
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Siteimprove-Accessibility-Product-Launch
Global SaaS company Siteimprove launches upgrade to accessibility product
Posted on February 17, 2021
by Teddy Cambosa
Online content accessibility is the objective of the new product update by Siteimprove for brands to work with.
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MoEngage-Telekom-Malasysia-Unifi
Telekom Malaysia’s ISP partners with MoEngage for digital-first customer marketing
Posted on February 17, 2021
by Teddy Cambosa
Telekom Malaysia' partnership with MoEngage is in lieu wit the telco's aims of touching various digital touchpoints for its ISP unifi.
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AppsFlyer-SK360-PredictSK-Analytics-Solution
SaaS analytics platform AppsFlyer launches new predictive analytics feature
Posted on February 16, 2021
by Teddy Cambosa
PredictSK is the latest addition to the existing SK360 suite by attribution provider AppsFlyer for campaign management.
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R3-Conclave-Data-Security-Platform
Software firm R3 launches confidential computing platform for data security benefit
Posted on February 12, 2021
by Teddy Cambosa
Conclave, the new platform developed by R3, can aid organizations in securing vital business data while in use and with great commercial quality.
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SAS-Futurum-Research-Customer-Loyalty-Technology
Digital acceleration attributed to tech-inclined consumer loyalty shift: report
Posted on February 9, 2021
by Teddy Cambosa
A shift in customer loyalty can be attributed to businesses engaging in new technology to engage with customers, new report from Futurum Research and SAS shows.
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TUMI Virtual Store
TUMI launches first virtual experiential store in Asia
Posted on February 5, 2021
by MARKETECH APAC
It is dotted with interactive touchpoints to simulate the physical shopping experience.
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Aniview-White-Ops-Partnership-Ad-Fraud
Video ad solutions Aniview team up with White Ops in providing ad inventory protection
Posted on February 4, 2021
by Teddy Cambosa
The partnership between Aniview and White Ops comes in relevance with the rise of video content, and advertisers creating video ad content.
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digital-marketing-1725340_1920
How to organize your website for SEO success in 2021
Posted on February 4, 2021
by MARKETECH APAC
From taking ROI into account and making PPC work alongside, SEO success for 2021 entails recognition, revenue and share of voice.
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Kaspersky-BBDO-Live-Stream-Billboard
Cybersecurity firm Kaspersky launches AI live stream billboard that answers to ‘questions of tomorrow’
Posted on February 3, 2021
by Teddy Cambosa
The billboard, launched by Kaspersky in collaboration with BBDO, responds to questions of humanity about the foreseeable future.
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