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Category: South Asia

Promotional events company Shreyas Media continues Indian market expansion
Promotional events company Shreyas Media continues Indian market expansion
Posted on May 9, 2023
by Teddy Cambosa
Shreyas Media is a major player in the South Indian film industry, responsible for promoting and marketing many of the region's biggest movies like ‘Saaho’, ‘Pushpa’, ‘RRR’ amongst others.
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PUMA India taps Havas Media Group to handle its media mandate
PUMA India taps Havas Media Group to handle its media mandate
Posted on May 5, 2023
by Maureen Basa
Under the partnership, Havas Media Group India will be identifying, designing, and executing strategic media engagements for PUMA.
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Xiaomi’s ad platform taps AVOW as core agency in India
Xiaomi’s ad platform taps AVOW as core agency in India
Posted on May 5, 2023
by MARKETECH APAC
The partnership will enable app developers and brands looking to use mobile OEM advertising to achieve incremental growth by making inroads into Xiaomi's massive loyal user base through AVOW in the world's most populous country.
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Adtech firm Blis continues to expand operations in India, appoints new leadership
Adtech firm Blis continues to expand operations in India, appoints new leadership
Posted on May 4, 2023
by MARKETECH APAC
Blis, the integrated planning and buying platform for advertising, is further expanding its operations in India with two new strategic roles. 
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Redhill inks strategic partnerships with PR Wire, Aroca Consulting Group
Redhill inks strategic partnerships with PR Wire, Aroca Consulting Group
Posted on May 4, 2023
by Maureen Basa
Redhill's collaborations with PR Wire and ACG will enable the agency to strengthen its market presence and capabilities in Sri Lanka.
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DBS Bank spotlights its amplified benefits in new ‘One DBS’ brand campaign
DBS Bank India spotlights its amplified benefits in new ‘One DBS’ brand campaign
Posted on April 25, 2023
by Maureen Basa
DBS Bank India's brand film titled ‘Live More, Bank Less’ was made with Leo Burnett, who also led the film production and conceptualisation.
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Pitchfork Partners
Pitchfork Partners to aid companies’ recruitment efforts via specialised talent engagement practice
Posted on April 25, 2023
by Maureen Basa
Through the practice, Pitchfork Partners Strategic Consulting will offer consulting services to develop talent engagement, both internally and externally.
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Whisper campaign featured image
Whisper crafts a campaign to break the stereotypes about periods being ‘impure’
Posted on April 20, 2023
by Jamaica Marciano
A study reveals that 1 out of 5 girls in India drop out of school every year due to a lack of period education.
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Ariel India returns with gender equality campaign, strikes a chord with story on senior marriage
Ariel India returns with gender equality campaign, strikes a chord with story on senior marriage
Posted on April 20, 2023
by MARKETECH APAC
Ariel India does it again. The latest ad on its yearly campaign 'Share The load' focuses on the plight of couples that are growing in distance.
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Lee Jeans Featured Image
Lee Jeans launches flagship store in Bengaluru through #TheRealDenim campaign
Posted on April 19, 2023
by Jamaica Marciano
Lee Jeans' #TheRealDenim campaign is done in collaboration with integrated marketing solution provider CupShup.
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