Category: Marketing
Her responsibilities as the head of public relations for APAC include directing a team of experienced public relations specialists stationed throughout the region.
The partnership will concentrate on four core areas including, amongst others, integrated marketing solution development.
In a letter sent by current Grab CEO Anthony Tan to employees, he said that the company needed to adapt to the ever-changing environment of their industry ecosystem, with cost of capital going up, directly impacting the competitive landscape.
Amira Kanifah has been appointed by the company to manage business development in Jakarta. She has over a decade of experience in market research in Asia, including important stints at Nielsen and Kantar.
The campaign addresses the unique pressures that Asian parents face and encourages them to embrace their imperfections.
Prior to taking on the new role, Jacob was senior vice president & managing partner at Wunderman Thompson Kolkata.
With social media, brand.com, and messaging apps now able to work in concert for brands to meet where consumers are, the opportunity brought by this always-on visibility also inevitably births challenges to marketers.
The film is part of SG Enable’s i'mable (“I’m able”) public education initiative, which celebrates and encourages the recognition of different abilities.
The four management transitions are a clear indication of the inseparable connection between business development and people development in BMW's Asia operations.
Initiative’s remit covers all media strategy, planning and buying - including contra activities for offline, online display, performance and addressable.
Most Recent Articles
Subscribe Now
