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Category: Marketing

Havas’ global brand transformation studio TRIPTK opens APAC regional hub in Singapore
Havas’ global brand transformation studio TRIPTK opens APAC regional hub in Singapore
Posted on April 17, 2023
by MARKETECH APAC
TRIPTK has expanded its regional expertise and global innovation capabilities through the opening of a new APAC regional hub in Singapore.
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BLKJ Updated FI
BLKJ Havas strengthens creative department, promotes Guilherme Machado as executive creative director
Posted on April 17, 2023
by Jamaica Marciano
Machado will work closely with the leadership team to drive the creative work by combining advertising with authentic storytelling and unique perspectives.
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PLDT (1)
PH telco giant PLDT sees several key execs resign, retire from company
Posted on April 17, 2023
by Teddy Cambosa
According to the stock filings, there are no immediate successors to those who have vacated their positions. No reasons were also laid out for the recent executive exits.
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Indie media agency Half Dome unlocks its ‘whole potential’ in rebranding effort
Indie media agency Half Dome unlocks its ‘whole potential’ in rebranding effort
Posted on April 17, 2023
by Maureen Basa
Half Dome's brand refresh includes an update of the company's visual identity and brand assets, as well as the development of a new website.
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Marriott Bonvoy appoints Grey Group SG as social media agency for APAC
Marriott Bonvoy appoints Grey Group SG as social media agency for APAC
Posted on April 17, 2023
by Teddy Cambosa
Through the social media mandate, Grey Singapore will promote Marriott Bonvoy’s brand promise through engaging social content, while offering strategic counsel and guidance on brand strategy. 
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PH brands trendjack viral map generator that lets you keep track of places visited in the country
PH brands trendjack viral map generator that lets you keep track of places visited in the country
Posted on April 17, 2023
by Teddy Cambosa
The latest social trendjacking from Philippine brands revolves a trending map generator which determines a user's travel level.
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RHB x FCB Shout Featured Img
RHB Bank’s film for Raya shows that even small things can have bigger purpose
Posted on April 17, 2023
by Jamaica Marciano
RHB Bank's ‘Pengembaraan Sempurna’ (A Perfect Journey) is done in collaboration with advertising agency FCB Shout.
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HESTA Super Fund hands media mandate to PHD Australia
HESTA Super Fund hands media mandate to PHD Australia
Posted on April 17, 2023
by Maureen Basa
PHD Australia's HESTA remit will include media strategy, planning, investment, and optimisation across all channels.
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Watsons China to open over 300 new stores to bolster ‘O+O’ platform strategy
Watsons China to open over 300 new stores to bolster ‘O+O’ platform strategy
Posted on April 14, 2023
by MARKETECH APAC
Through the pandemic, Watsons has been striving for innovation in its store designs by renovating nearly 440 stores in over 300 cities in Mainland China.
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Jenny Cheah appointed as Sephora’s managing director for SEA, Oceania, South Korea
Jenny Cheah appointed as Sephora’s managing director for SEA, Oceania, South Korea
Posted on April 14, 2023
by Teddy Cambosa
In her new role, she will be reporting directly to Alia Gogi, president of Sephora Asia.
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