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Category: Marketing

On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
Posted on January 14, 2025
by Teddy Cambosa
When it comes to building brand loyalty, Sentosa Development Corporation (SDC) strives to deliver exceptional customer experiences while fostering meaningful, lasting connections with its island guests to meet their ever-evolving needs.
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SEEK appoints new Jobstreet managing directors in Singapore, Malaysia
SEEK appoints new Jobstreet managing directors in Singapore, Malaysia
Posted on January 14, 2025
by Aliza Carmona
SEEK has appointed Vic Sithasanan and Nicholas Lam as managing directors (MD) in Singapore and Malaysia, respectively.
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Australian gov’t launches ‘‘Stop. Check. Protect.’ scam awareness campaign
Australian gov’t launches ‘‘Stop. Check. Protect.’ scam awareness campaign
Posted on January 14, 2025
by Teddy Cambosa
According to the federal government, this new awareness campaign will make Australia a tougher target for scammers by arming Australians with the tools they need to put a stop to fraudsters.
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EU-based PIABO Communications opens APAC hub in Singapore
EU-based PIABO Communications opens APAC hub in Singapore
Posted on January 13, 2025
by Aliza Carmona
PIABO Communications, a communications agency in Europe, has opened its new Asia-Pacific (APAC) hub in Singapore.
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realme-C75-commercial-vantage-pictures
Realme’s new campaign highlights C75 phone’s rugged durability through hilarious mishaps
Posted on January 13, 2025
by Aliza Carmona
Realme teams up with Vantage Pictures for its latest ad campaign, spotlighting the durability of the Realme C75 in chaotic, everyday moments faced by blue-collar workers.
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Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Posted on January 13, 2025
by Teddy Cambosa
Following a competitive pitch, EssenceMediacom will be responsible for leading all aspects of media, including media strategy, planning, implementation and measurement.  They will also support WBD’s in-house team across biddable channels.
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Singtel to offer free one-year Perplexity Pro subscription to customers; to aid customers navigate AI-powered tools
Singtel to offer free one-year Perplexity Pro subscription to customers; to aid customers navigate AI-powered tools
Posted on January 13, 2025
by Aliza Carmona
Telecommunications company Singtel is offering its broadband, television, and mobile customers a free one-year subscription to Perplexity Pro.
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How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
Posted on January 13, 2025
by MARKETECH APAC
The travel and tourism industry is changing fast, and it’s not just about offering stunning destinations or top-notch service anymore. Today’s travellers expect a seamless experience at every step—whether they’re booking online, scrolling through recommendations, or checking in at a hotel. If brands...
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WNHK_Speaker FI (1)
What’s NEXT in Marketing: Hong Kong 2025 conference reveals first wave of esteemed speakers
Posted on January 13, 2025
by Aliza Carmona
To empower marketers with the tools and insights necessary to excel, MARKETECH APAC is thrilled to announce the debut of ‘What’s NEXT in Marketing: Hong Kong 2025.’
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MLA’s new ad encourages online users to get out of the comments and enjoy lamb cutlets
MLA’s new ad encourages online users to get out of the comments and enjoy lamb cutlets
Posted on January 13, 2025
by Teddy Cambosa
Created by Droga5 ANZ, part of Accenture Song, and directed by Max Barden from The Sweetshop, the ad was created with 100% real Australian comments sourced from online platforms including Instagram, TikTok, Reddit, Facebook and YouTube.
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