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Category: Marketing

Prudential encourages Malaysians to take control over medical insurance in latest campaign
Prudential encourages Malaysians to take control over medical insurance in latest campaign
Posted on September 3, 2024
by Fatima Baduria
Prudential Malaysia's 'Be In Control' campaign created in collaboration with Naga DDB Tribal introduces a new medical plan allowing Malaysians to take charge of their medical insurance.
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APAC travellers sees significant spike in spending at Olympic Games Paris 2024
APAC travellers sees significant spike in spending at Olympic Games Paris 2024
Posted on September 3, 2024
by Teddy Cambosa
The data also reports that over 80% of total visitors used contactless as the payment method, over 30% of cardholders conducted their first international purchase in the last 12 months during their trip.
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fpg cfg partnership
FairPrice Group signs MoU with Thailand’s Central Food Retail Group for expanded Thai food offerings
Posted on September 3, 2024
by Aliza Carmona
FairPrice Group (FPG) has unveiled a strategic partnership with Central Food Retail Group (CFG), a Thailand-based food retailer and operator of the Tops supermarket chain, to enhance Singaporeans’ access to an expanded range of authentic Thai food products and culinary experiences.
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NRMA encourages safe driving in awareness campaign for Rural Road Safety Month
NRMA encourages safe driving in awareness campaign for Rural Road Safety Month
Posted on September 3, 2024
by Fatima Baduria
Featuring the First Nations Elders, NRMA's campaign encourages safe driving in time for Road Safety Month this September.
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MARKETECH APAC’s second edition of ‘What’s NEXT in Marketing’ conference in Malaysia to highlight future marketing trends
Posted on September 3, 2024
by Aliza Carmona
Coming to Malaysia on 3 and 4 December 2024, at the Sheraton Petaling Jaya, MARKETECH APAC’s ‘What’s NEXT in Marketing: Malaysia 2024’ conference is set to equip marketers and brands with the tools and insights needed to future-proof their marketing strategies.
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MINISO unveils largest flagship store at Indonesia
MINISO unveils largest flagship store at Indonesia
Posted on September 3, 2024
by Teddy Cambosa
The new flagship store also represents a critical milestone in the brand’s expansion strategy, further solidifying its position in the Indonesian market and setting the stage for future growth.
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Sumit Kumar named as director of global growth programs at Tyroo|CJ
Sumit Kumar named as director of global growth programs at Tyroo|CJ
Posted on September 3, 2024
by Teddy Cambosa
Kumar will be based in Bangalore and focus on driving Tyroo|CJ growth across key global markets.
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Disinfluencer promotes disability inclusion in new outdoor campaign marking its debut
Disinfluencer promotes disability inclusion in new outdoor campaign marking its debut
Posted on September 3, 2024
by Fatima Baduria
With the goal of authentic PWD representation, Disinfluencer’s billboard also showcases persons living with invisible disability and chronic illness, which includes 5.5 million Australians according to the Australian Bureau of Statistics.
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TM's Independence Day campaign allows Malaysians to sing multilingually via Grey Malaysia
TM's Independence Day campaign allows Malaysians to sing multilingually via Grey Malaysia
Posted on September 3, 2024
by Teddy Cambosa
The AI platform, done by Grey Malaysia, utilises the tradition of celebratory song to create a universal invitation to engage with the potential of AI, furthering TM's commitment to making technology accessible to all Malaysians. 
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nunn-media-aus
Nunn Media expands Sydney Team with new strategic, client service hires
Posted on September 3, 2024
by Aliza Carmona
Nunn Media, the Australia-based independent media agency, has strengthened its planning and client service teams with the appointments of Mitch Hunter as new head of strategy and innovation and Melissa Galanos as new senior account manager at its growing Sydney office.
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