Category: Main Feature
Last September 21, MARKETECH APAC gathered marketing leaders from all over the region to talk about how the changes in the pandemic affected brands' consumer acquisition & retention strategies.
MARKETECH APAC, in partnership with Braze, presents ‘Guide to Elevate Your Customer Engagement Strategies’ which offers over 40 campaign ideas on activating, monetizing, and retaining consumers.
With the unprecedented dependence on digital apps today, consumers' expectations towards brands have also skyrocketed.
For this month's top stories, Thailand makes an inaugural entry while the industry of career coaching is also seen turning heads this month.
For a new episode of MARKETECH Mondays, we sat down with SIT's Royson Poh who shared how a banking background helped him navigate the waters of marketing.
Gametech providers must support marketers to understand how best to approach gaming, supported by research and insights.
With more than a decade of experience in the marketing industry, Jovan actually had his start in the construction line. Find out how he made the successful transition.
This month's most read stories all come from platforms and marketing tech. Get to know each 5 of them.
For the second time, we have invited a marketing leader from the higher education sector for a chat – Australian Institute of Business' Stephanie George.
Sports mean action but its value to consumers may stand for a lot more such as one's well-being and the togetherness that the activity brings.
