Category: Main Feature
TikTok’s ‘Shop Local Saturday’, a campaign launched in May 2021 for SMBs on the platform is our SME Marketing Of The Year.
To run until February, MARKETECH APAC releases a collection of though leadership pieces penned by marketing leaders to prepare the industry this 2022.
Of all the product launches reported this year, it's marketing company ADA's eCommerce solution that bagged the most readership.
Crystal Widjaja, ex-GoJek and kumu's onboarded chief product officer in June this year is our Industry Leader of The Year.
Our Marketing Campaign of The Year is Jollibee's emotion-stirring film that views the pandemic as a survival story from the future.
An amazing mix of top stories to close our 2021 with a bang. Take a look.
During MARKETECH APAC's panel discussion on the future of digital marketing, marketing leaders from the airline, imaging, and F&B industry unanimously agree on the top strategy brands must adopt in personalization to stay above the fast changes this pandemic.
The present time has pressed for the crucial importance of digitization, but where do you actually start? The latest on our What's NEXT series - we talk about why marketers should consider adopting a DXP, moreover, a composable DXP.
With the changes the pandemic brought to the consumer, the type of content the consumer now craves has undoubtedly evolved. Learn how you can deliver a successful content marketing moving forward.
MARKETECH APAC's What's NEXT series aims to look into the future trends in marketing this coming 2022. First on the series: Consumer loyalty in platform businesses.
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