Category: Main Feature
Due to the financial inclusion it creates, BNPL services are taking digital consumers by storm. Here are the ways it's able to be a powerful merchant enabler for retailers.
In a conversation with MARKETECH APAC Founder Joven Barceñas, Nizami Shahid shares what makes him stay in MarTech space even after almost two decades in the industry.
The consumer has been transformed by the pandemic in a multitude of ways. This - right here - is your over-arching, definitive guide to the Malaysian market.
How has the pandemic changed the youth? This cohort's lifestyle choices have transformed over the past two years, and brands must pay attention.
Here are 5 forces that will drive the influencer marketing industry in 2022 and in the next few years.
It's not an enigma that brands must go where the consumer goes - which is why exciting content with embedded shopping opportunities no doubt spell success for a brand.
Whether you’re an online retailer, a startup, or an entrepreneur, CRO could be the key to a bigger profit margin in 2022. Here’s how.
Check out which brands made it to the top as we inaugurate our monthly rundown for the year.
With social media transforming the purpose it serves to users, brands can't just anymore look at singly each platform. This is what you must do instead this 2022.
Superapps in SEA has led the innovation for fintech, making way for a slew of solutions catered to the unbanked. We're all part of this ecosystem, find out what you can do more this 2022.
