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Category: Global

Smartly.io expands campaign management solutions to include Google’s ads suite
Smartly.io expands campaign management solutions to include Google’s ads suite
Posted on June 15, 2023
by Teddy Cambosa
As a certified Google Ads Partner, Smartly.io helps marketers streamline their processes and assets effectively with tools that build cohesive creative and deliver content that fits the experience of the formats your audiences are engaging with.
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AZK Media’s Azadeh Williams joins Global AI Ethics Institute exec board
AZK Media’s Azadeh Williams joins Global AI Ethics Institute exec board
Posted on June 14, 2023
by Teddy Cambosa
William’s new role at the executive board serves as aa natural extension of her leadership position at AZK Media, where she drives critical narratives around AI, data and machine learning on behalf of technology companies around the world.
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LinkedIn pilots new B2B marketing solutions to help measure brand marketing effectiveness
LinkedIn pilots new B2B marketing solutions to help measure brand marketing effectiveness
Posted on June 14, 2023
by Teddy Cambosa
The new B2B marketing tools from LinkedIn range from AI-powered tools to help streamline work processes, to ad-related tools for marketers.
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Adobe’s new product announcements aimed at improving experience-led growth for businesses
Adobe’s new product announcements aimed at improving experience-led growth for businesses
Posted on June 13, 2023
by Teddy Cambosa
The new updates encompass their product suites in Adobe Experience Cloud, Adobe Express, and more recently Adobe Firefly.
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Echo Li appointed by Dentsu Sports International as global chief commercial officer
Echo Li appointed by Dentsu Sports International as global chief commercial officer
Posted on June 6, 2023
by Teddy Cambosa
Li's remit is to lead and represent premium sports and entertainment properties from around the world and leverage and grow teams in the Americas, EMEA and APAC.
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Sprinklr adds new generative AI feature to current CX offering
Sprinklr adds new generative AI feature to current CX offering
Posted on May 25, 2023
by Teddy Cambosa
The new feature aims to facilitate content creation, improved feedback and assistance, and identification of insights and subsequent actions – all while being committed to enterprise-level governance, security, and data privacy.
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Wunderman Thompson Indonesia CEO Vaishali Sarkar appointed as president for Wunderman Thompson Canada
Wunderman Thompson Indonesia CEO Vaishali Sarkar appointed as president for Wunderman Thompson Canada
Posted on May 24, 2023
by Teddy Cambosa
In her new role in Canada, she will lead the agency’s Toronto and Montreal offices, with clients including HSBC, Microsoft and several automotive brands.
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PubMatic signs deal with SeenThis to deliver digital advertising whilst minimising carbon emissions
PubMatic signs deal with SeenThis to deliver digital advertising whilst minimising carbon emissions
Posted on May 22, 2023
by Teddy Cambosa
The partnership between PubMatic and SeenThis provides advertisers and agencies with a way to run scaled, carbon-efficient video campaigns across the breadth of the premium supply on the PubMatic platform.
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Alley to expand digital marketing capabilities via merger with Innovate Online
Alley to expand digital marketing capabilities via merger with Innovate Online
Posted on May 17, 2023
by Maureen Basa
The merger with Innovate Online will add new capabilities to Alley Group and more than 25 Australian consultants to Alley’s talent roster.
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ADK Global elevates Neville Medhora to chief transformation officer
ADK Global elevates Neville Medhora to chief transformation officer
Posted on May 16, 2023
by Maureen Basa
Neville Medhora will accelerate ADK Global's digital transformation by integrating ADK's business offerings and solutions across regions and clients.
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