Category: Global
Working closely with The Notorious B.I.G. estate and family members, Pepsi MAX has planned a distinct and excitingly immersive campaign that will connect his unique personality, style, and lyrical flow with the sounds of today.
The alliance, marked by a Multilateral Memorandum of Understanding (MoU) signing ceremony in Seoul, signifies a strategic commitment to collaborate and innovate in AI technology.
.Freshchat's advanced automation features streamline manual processes. At the same time, Freshdesk's intuitive dashboard empowers team supervisors to monitor performance effectively.
This collaboration enables enhanced media measurement and maximizes advertiser performance on YouTube Shorts, Mastheads, and in-feed video formats.
With the launch of the total media quality for the YouTube product suite, IAS now offers viewability and invalid traffic measurement for YouTube shorts' rapidly expanding inventory, ensuring advertisers that real users are viewing their ads.
Global independent programmatic DOOH adtech Hivestack, has introduced a solution called the ‘Verified Impression Multiplier’ for digital out-of-home (DOOH) advertising in specific regions across the Asia-Pacific (APAC) region.
This collaboration, unveiled at the AWS Summit in New York, marks a significant step in the evolution of Twilio's Customer AI roadmap, which seeks to provide personalized and real-time experiences for leading brands.
The acquisition adds a media touchpoint to Affinity’s portfolio of privacy-friendly advertising solutions for its existing advertisers and a new monetization and audience enrichment product for its publishers, across US, UK, EU, India and Asia.
Powered by Criteo’s predictive AI, Criteo’s Commerce Media Platform solutions enable retailers and brands to seamlessly reach shoppers throughout their entire journey, executing efficiently and at scale on both unique retail media inventory.
Built on PubMatic's global cloud infrastructure, Convert empowers commerce media networks with a single, self-service platform that streamlines the complex and fragmented commerce media marketplace by bringing together essential monetization and optimization capabilities across sponsored listings, CTV,...
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