Category: Global
Said platform brings creators and brands together in a single platform to discover new partnerships, contract, manage, pay and optimise those partnerships based on comprehensive performance insights.
Luxury and supercar brand Lamborghini joins the podcast world with their latest release, ‘Beyond: A Lamborghini Podcast’.
The partnership between FSC and WE Communications will focus on developing global marketing and communication programs, enhancing brand campaigns.
Singapore — Anzu, an in-game advertising solution, and Integral Ad Science (IAS), a global media measurement and optimization platform, have announced the introduction of an industry-wide solution that tracks viewability and invalid traffic (IVT) across 2D and 3D gaming environments. Anzu and IAS have...
By integrating Ptarmigan's specialized media and marketing solutions designed for financial services brands, Omnicom will benefit from its expertise in the industry.
After reviewing the process, iProspect was chosen because of its strategic acumen, originality, data-driven methodology, and track record of results.
Through the contract, Eagle Eye's AIR platform will aid in enhancing Morrisons loyalty programme, which allows customers to benefit from exclusive prices and earn points on selected products in store, online and on fuel.
The partnership between Storyblok and Semrush is designed to help marketers save time by taking control of SEO in marketing campaigns during the content creation process.
The acquisition has been approved by the U.S. Bankruptcy Court for the Southern District of New York, with the total purchase to be in the form of a credit bid for substantially all of the company's assets.
The combination of DoubleVerify’s proprietary attention signals and Scibids’ AI-powered ad decisioning enables advertisers to identify the best-performing inventory that maximises business outcomes and advertising ROI.
