Category: Global
Barcelona, Spain – Football club FC Barcelona pays tribute to the deaf community through a performance of the Barça anthem in sign language during a match. The game at the Estadi Olímpic Lluís Companys served as a platform to celebrate International Week of the Deaf and International Sign Language Day. ...
As part of a long-term partnership with Taboola, Xiaomi will integrate these recommendations on multiple touchpoints within their mobile devices, connecting consumers with relevant and engaging content from publishers.
He will also work to enhance operational efficiency and foster strategic partnerships to further expand Netcore Cloud's presence in global markets.
Mumbai, India – Cosmetics brand L’Oreal Paris empowers women to define their self-worth in its latest ‘I’m Worth It’ campaign with McCann India. Starring Bollywood actress Alia Bhatt, the film campaign persuades women to ignore societal standards that hinder them from their aspirations. The campaign...
Twilio, the customer engagement platform known for delivering real-time, personalised experiences, has launched ‘Rich Communication Services (RCS)’ messaging globally through its programmable messaging and verify APIs, offering businesses enhanced branded communication and seamless customer trust-building...
Paris, France – Economy hotel brand Ibis has launched the global ‘Go get it’ brand campaign in celebration of its 50th anniversary. The campaign highlights the importance of making travel accessible to all. Produced in collaboration with Saatchi & Saatchi London, the campaign involves a series of...
Multinational financial technology leader PayPal has unveiled a new brand identity designed to unify its image and reflect its mission of revolutionising global commerce, in collaboration with design firm Pentagram.
This is the third AI offering of its kind from Burson and a key addition to the growing capability within PR Studio in WPP Open, WPP’s intelligent marketing operating system powered by AI.
Lausanne, Switzerland – Footwear company Bata has launched the new campaign ‘Make Your Way,’ reflecting its new stylish, comfortable, and affordable branding. The new positioning aims to target younger audiences who are more conscious of trends. The launch coincides with Bata’s 130th anniversary. Its...
Paris, France – Communications agency Publicis Groupe has acquired commerce marketing company Mars United Commerce to expand its commerce offerings for clients. Gaining access to Mars’ technology and business offerings, Publicis Groupe enhances its capabilities, allowing end-to-end commerce solutions. ...
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