Category: East Asia
The billboards use a creative optical illusion that requires viewers to shake their heads in order to see a hidden message hidden within black lines. The simultaneous publication of other announcements about FING FING Cajun Chips in various press and media outlets throughout the city takes place at the...
Global media agency iProspect Hong Kong has been appointed by KFC, Pizza Hut and PHD, the food brands under Jardine Restaurant Group as their official media partner to spearhead their communication strategies.
The upgraded website introduces enhanced functionality, including a reorganized content structure, increased accessibility features and a responsive mobile web experience, to improve discovery and navigation through the site.
Sunny Zhu has been appointed as the general manager of the Shanghai office of the international creative agency We Are Social. Zhu's responsibilities in this position include managing daily office operations and leading clients' strategic expansion initiatives.
Global online dating and matching app Tinder unveils a brand new campaign titled "愛は他人と" that aims to encourage single young adults in Japan to try online dating in seeking out new possibilities in life.
The partnership resulted in a new brand positioning and design system created by Design Bridge and Partners, which reinvents Kungfu Pu’er Tea as a wellness lifestyle brand made for ‘urban knights’ and designed for a new generation.
By combining TBWA's strategic and creative approach with EcoCeres’ ground breaking technologies, the collaboration aims to redefine industry perceptions and promote the adoption of sustainable practices.
In this partnership, DeVries Global is tasked with strengthening Scoot’s local resonance with consumers following the pandemic.
Shanghai, China – Wunderman Thompson has announced the promotion of Carter Chow to chief executive officer of Wunderman Thompson Greater China. Previously CEO of Wunderman Thompson China, Chow’s promotion comes as the agency focuses on building a united approach and strategy in Greater China, as more...
The appointment takes effect on September 1, as he will be reporting to Ghassan Harfouche, president at McCann Worldgroup Asia Pacific.
