Category: APAC
During her previous role, Preeti and her team implemented the ‘Retail.Next’ concept across 19 dealerships and service centers in the BMW Group Asia region. She collaborated closely with the team in Indonesia to drive expansion efforts and support future growth for both the BMW and MINI networks.
LoopMe, the technology company leveraging artificial intelligence to enhance brand advertising performance, has appointed James Parker as its new head of APAC to spearhead its regional expansion efforts.
With over 15 years of experience spanning marketing, business strategy, and commercial leadership, Timothy is a highly regarded leader known for driving growth and delivering impactful strategies.
Chang brings with him 17 years of exceptional experience in public relations and integrated communications, with a proven track record spanning both the consumer & lifestyle and corporate sectors.
As one of her first duties as APAC CEO, Chhaya will oversee the launch of Hearts & Science’s operations in Malaysia and Taiwan, scheduled for Q1 2025.
According to the report, the APAC snacking landscape is evolving, driven by demands for convenience, healthier choices, and a curiosity for new options, with 73% of consumers eager to try new brands.
FleishmanHillard has appointed Thomas Skelton as the new regional lead for its research and analytics practice, TRUE Global Intelligence (TGI), overseeing operations across the Asia Pacific region.
This case study digs deeper into FedEx’s strategy to engage its customers from initial acquisition to long-term retention and reactivation through tailored campaigns.
With this, MARKETECH APAC is proud to announce the launch of its NEXT Awards 2025, a groundbreaking celebration of excellence, innovation, and creativity in the ever-evolving marketing industry.
Hobba brings 25 years of global media experience spanning agency leadership, ad tech sales, and client-side transformation, with key roles at Amazon, Yahoo, Omnicom, and IPG.
