Category: ANZ
Australia – Telecommunications company Telstra has launched its new brand platform ‘wherever we go’ alongside a new campaign with advertising agencies Bear Meets Eagle On Fire and +61. The launch is an effort to shift its brand image from being corporate to playful and contemporary. The brand refresh...
JB Hi-Fi, an Australia-based home entertainment retailer, has partnered with Amperity, the first AI-powered Lakehouse Customer Data Platform (CDP), to enhance its first-party data strategy.
Jon Turton has been named experience strategy director, Vanessa Quincey as senior strategy director, Maya Mausli as head of product, and Brooke Thompson as head of strategy.
‘Takeaway Baristas’ narrates how four McCafé baristas delivered coffee to fuel athletes preparing for the 2024 Paralympics in Paris.
Coleman brings more than 20 years of experience in the field of business-to-business and business-to-consumer sectors.
A staggering 93% of music fans are more likely to view a brand favourably if it supports or highlights emerging artists from the Asian community, a fan insights study from Live Nation Entertainment revealed.
Global recruitment company Hays Recruitment has selected Bench Media as one of its official digital media agencies, entrusting them with the launch and management of both B2C and B2B campaigns.
As group strategy director, La’Brooy will work across Akcelo’s Australian and North American offices and global client roster, including McDonald’s, TikTok and Asahi Beverages.
Bearded Kitten offers end-to-end delivery through strategies that turn out-of-the-box ideas into realities, covering all aspects of the production.
Featuring the First Nations Elders, NRMA's campaign encourages safe driving in time for Road Safety Month this September.
