Category: ANZ
In their new roles, van der Merwe and Michael is set to lead Accenture Song’s ANZ team in driving growth.
Impressive, an Australia-based digital marketing agency, has unveiled Skailed, a cutting-edge SEO tool that automates the research and creation of SEO-optimised landing pages, offering businesses a powerful solution to enhance online visibility and drive conversions.
With the use of sarcasm, the campaign serves as Gen Z’s message to older generations as they thank them for noise complaints and other problems.
Working with the Australian Grand Prix Corporation’s executive team and internal creative team, Bullfrog has executed a dynamic new direction with the ambition to build excitement and get fans revved up for the 2025 racing season.
Embodying excitement, the campaign encourages customers to embrace the feeling of being a kid again through the famous drink.
Australian companies are increasingly prioritising AI literacy, with 9 out of 10 organisations actively investing in developing this critical skill across their teams, a study by Seismic revealed.
Australian marketers recognise the value of brand in marketing but are increasingly focused on performance marketing and sales promotions, especially in tough economic times, according to new Kantar research.
The campaign follows the surge of red blood cell and plasma demand in recent years, both in Australia and globally.
Preston will be taking over from Olivia Warren, who has been promoted to Global Managing Director of Traverse32, IPG’s independent development and production studio based in New York.
Golden Circle's campaign advocates for home-grown produce to be used on plates served by restaurants. It highlights the quality and taste of Australian pineapples while supporting its local farmers.
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