Mumbai, India – Communication strategy consultancy Pitchfork Partners Strategic Consulting has launched a specialised talent engagement practice, which aims to hone client capabilities to effectively communicate, build and retain trust among existing and potential talent.
Through the practice, Pitchfork Partners will offer consulting services to develop talent engagement, both internally and externally, create recruitment and retention campaigns, internal communique, as well as tactical actions meant to support the company’s overall talent objectives.
Moreover, the consultancy likewise aims to simplify and streamline client requirements and deploy targeted strategies to meet client objectives in widening their aspirant pool and appealing to the best candidates. Its team of experts in communication strategy, public relations, social media, digital, and internal communication will also help firms embark on a 360-degree talent approach.
“Finding and retaining the right talent is not always easy and remains a primary concern for many organisations. While traditional motivations such as pay scales and benefits are important, the current workforce seeks inclusive and impactful experiences at the workplace too,” said Pannkajj D Desai, chief operating officer at Pitchfork Partners.
He added, “A winning strategy to make one’s firm attractive to potential and current employees is what will determine whether the employer will be successful or not.”
Last year, Pitchfork Partners has also been appointed by digital music firm Believe as its communication counsel to manage its brand strategies in India.
