India – Digital agency RepIndia has appointed Guru Mishra, former director of buying at creative firm Isobar, to be its new vice president of media.
Mishra brings with him over 12 years of experience from his previous multiple strategic roles. Aside from his previous work at Isobar, Mishra has also worked as the digital planning executive of media company Lintas Media Group.
In his new role, Mishra will be bolstering RepIndia’s media planning and buying pipeline by delivering innovative solutions to clients across digital.
Commenting on his new role, Mishra said, “I am truly honored to be a part of an extremely talented team and have full confidence in our capability to provide best-in-class creative, media, and tech solutions in line with the evolving digital landscape.”
Archit Chenoy, RepIndia’s CEO, commented that Mishra’s experience leading digital strategic business units has displayed a profound understanding of the most effective ways to execute and buy by using data and technology.
“With Guru on board, I look forward to tackling new challenges and navigating digital and linear media while scaling this thinking across central teams,” said Chenoy.
In September this year, RepIndia has announced its renewed partnership with global beauty and personal care brand Sephora in India, to be the brand’s social media agency.
