Tag: Partnership
Bangkok, Thailand – Krungthai Card (KTC) has partnered with Bangkok Dusit Medical Services (BDMS) to launch a wellness campaign titled “The Journey Within”, aimed at promoting healthcare services in Thailand. The collaboration links KTC’s financial services with BDMS’ healthcare network, including BDMS...
Singapore – Starcount, the UK-based data science and technology company that analyses consumer behaviour, has partnered with SQREEM, the Singapore-based behavioural pattern data aggregator, to bridge the gap between digital intent and real-world consumer purchases, providing brands and media agencies...
Bangkok, Thailand – Big C has expanded its partnership with ThaiNamthip Coca-Cola to roll out localised activations across 130 Big C Food Court locations nationwide. Under the agreement, ThaiNamthip Coca-Cola has been appointed as Big C’s authorised beverage partner, granting the company exclusive distribution...
Manila, Philippines – FIFA has appointed Aleph as its exclusive partner for the commercialisation and multimedia distribution of the FIFA World Cup 2026™ in the Philippines. Under the partnership, advertising, sponsorship, and other commercial opportunities in the Philippines will be funneled through...
Bangkok, Thailand – True Corporation’s enterprise arm TrueBusiness has entered a strategic partnership with Japanese telecommunication company SoftBank to jointly explore the development of digital infrastructure in Thailand. According to the companies, the collaboration serves the overall objective...
Singapore – Mediacorp has partnered with Mastercard to launch Singapore’s first end-to-end media measurement solution powered by anonymised and aggregated transaction insights, setting a new benchmark for how media effectiveness is assessed. The market-first collaboration gives brands clearer visibility...
Singapore – Taboola has announced an exclusive, multi-year strategic partnership with SPH Media to drive AI-powered content discovery, audience engagement, and digital growth across Singapore. Under the agreement, SPH Media has selected Taboola as its exclusive provider of content recommendation widgets...
Singapore – Teads has partnered with Google TV to expand its connected TV (CTV) HomeScreen ad inventory, providing brands with access to the first visual impression on Google TV devices in major global markets, including the Asia-Pacific region. Google TV’s Masthead placements allow advertisers to reach...
Sydney, Australia— Sephora Australia has entered into a partnership with the Women’s National Basketball League (WNBL), becoming the league’s official beauty partner for the 2026-2027 season. The collaboration brings together the beauty retailer and Australia’s national women’s basketball competition,...
Singapore – HeritageSG and Tencent have formed a strategic partnership to introduce immersive, game-based learning and conversational AI across HeritageSG’s institutions and programmes, beginning with the launch of WonderBot 2.0 at the Children’s Museum Singapore (CMSG). WonderBot 2.0 debuts as part...
