Mumbai, India – Wondrlab, an India-based marketing network, has been appointed as the communications partner for Audi India, following a multi-agency pitch.
Under the mandate, Wondrlab will manage Audi India’s brand communication using a platform-first approach, aiming to create a connected brand ecosystem across consumer touchpoints. The partnership will cover digital, social, content, media, and emerging platforms.
Under the partnership, Wondrlab is expected to develop integrated solutions that reflect Audi’s global brand philosophy while adapting it to the Indian market, and focusing on consistency, cultural relevance, and measurable growth.
Rakesh Hinduja, co-founder & managing partner of Wondrlab, said, “Winning this mandate is a strong validation of our platform-first thinking and our belief that brands today are built through connected ecosystems, not isolated campaigns. We’re excited to partner with Audi India to create work that is sharp, distinctive, and built for long-term brand impact.”
Gaurav Sinha, head of marketing and PR at Audi India, also added, “Wondrlab’s solutions have been very refreshing through its integrated, platform-first capabilities across creative, digital, media, content, and technology, we look forward to Wondrlab helping Audi India build cohesive and scalable full-funnel brand experiences across touchpoints.”
