Tag: Partnership
Singapore – Singapore’s SPH Media is stepping deeper into the loyalty economy with its partnership with KrisShop to sell digital subscriptions to The Straits Times and The Business Times on KrisShop’s online storefront, marking the retailer’s first foray into digital subscription products. The titles...
Singapore – McLaren Racing has named Etihad Airways as an Official Partner from the 2026 season, covering both the McLaren Formula 1 Team and the United Autosports World Endurance Championship Hypercar programme. The multi-year agreement brings together the racing team and the UAE national airline in...
Manila, Philippines – Coca‑Cola Europacific Aboitiz Philippines (CCEAP) has entered into a partnership with the Union of Local Authorities of the Philippines (ULAP) and the Provincial Government of Quirino to expand the reach of the ‘Tapon to Ipon’ (From wasting to saving) programme to more local government...
Bangkok, Thailand – Tencent Cloud has entered a partnership with Thai e-commerce superapp Amaze to enhance the platform’s livestreaming capabilities, as both companies tap into the growing shoppertainment trend in Thailand. Through the collaboration, Amaze will integrate Tencent Cloud’s livestreaming...
Singapore – Agoda has launched a dedicated flagship store for Artotel Group, creating a branded digital hub designed to improve global visibility for the Indonesian hotel operator and simplify discovery of more than 100 properties across the country. The new storefront brings together Artotel Group’s...
Singapore – The Singapore Tourism Board and Ant International have renewed a multi-year strategic partnership to accelerate tourism growth through digital innovation and seamless visitor experiences powered by Alipay+. Announced in Singapore on 25 February 2026, the agreement builds on a collaboration...
Osaka, Japan – Klook and the Osaka Convention & Tourism Bureau (OCTB) have signed a memorandum of understanding (MoU) to promote inbound tourism and drive socio-economic development across Osaka Prefecture. Under the MoU, the two parties will collaborate on content development and online promotions,...
Bangkok, Thailand – New Zealand supplements brand BioActive+ launched its Valentine’s Day celebrations with an in-person activation at Siam Square One. The event also marked the launch of the brand’s new Concentrated Liquid Gluta. The event featured performances, giveaways, a photobooth zone, and exclusive...
Singapore – Simmons has reappointed The Secret Little Agency as its regional creative partner following a closed-door pitch involving several agencies. The mattress brand said the Singapore-based remit will cover integrated campaigns across Southeast Asia, with plans to expand into Thailand, Malaysia,...
Manila, Philippines — ACMobility, BYD Cars Philippines, and the Department of Tourism (DOT) have formalised a partnership for the ‘Drive Electric. Love Pinas.’ campaign, which seeks to promote sustainable land travel across the Philippines through a nationwide electrified drive from North to South using...
