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Tag: machine learning

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Magnite introduces full AI-driven automation in Demand Manager to boost publisher revenue
Posted on August 5, 2024
by Aliza Carmona
Magnite, an online advertising technology firm, has unveiled its new automated wrapper management feature within Demand Manager, designed to significantly boost revenue and operational efficiency for publishers.
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IAS announces attention measurement product to unify media quality and eye-tracking
IAS announces attention measurement product to unify media quality and eye-tracking
Posted on January 5, 2024
by Teddy Cambosa
The new offering provides transparent metrics to help global advertisers increase return on investment, drive brand consideration, and boost conversions.
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Google Cloud introduces new AI innovations for retailers, announces integration with Accenture
Google Cloud introduces new AI innovations for retailers, announces integration with Accenture
Posted on March 24, 2023
by Teddy Cambosa
Retailers can now deploy the ai.RETAIL platform on Google Cloud, meaning it is extended to Google Cloud's trusted infrastructure and is integrated with multiple Google Cloud products and capabilities.
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Adobe announces new generative AI models to improve CX delivery for businesses
Adobe announces new generative AI models to improve CX delivery for businesses
Posted on March 22, 2023
by Teddy Cambosa
The new AI models will be part of Adobe Sensei’s collection of enterprise applications which enables customers to work and collaborate in new ways.
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Moloco
Machine learning company Moloco introduces updates on its cloud-based programmatic ad platform 
Posted on April 14, 2022
by MARKETECH APAC
The Moloco Cloud DSP latest updates will focus on improving  performance through intelligent budget allocation, automating workflows through smart campaign user interface, user experience (UI/UX), and ad creation. 
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What’s NEXT: Creating a business case for ad fraud detection
What’s NEXT: Creating a business case for ad fraud detection
Posted on December 17, 2021
by MARKETECH APAC
Ad fraudsters have no place to be in our 2022 marketing plans. As fraudsters grow more sophisticated, so should our protection strategies.
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Mehul-Nagrani-InMoment-GM-AI-Product-Technology
InMoment appoints Mehul Nagrani as GM for AI product and technology
Posted on October 22, 2021
by Teddy Cambosa
Mehul Nagrani brings in a wealth of experience to InMoment, ranging from work on artificial intelligence and machine learning.
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Thrive-Fintech-Australia-Crowdfunding
Aussie-based fintech Thrive aims to raise A$3M for SME waitlist
Posted on February 15, 2021
by Teddy Cambosa
Ease of financial destiny, the vision of Thrive for the fintech industry is for ease of SME business conduct.
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Kenshoo-Signals-Analytics
Martech Kenshoo acquires market intelligence Signals Analytics
Posted on December 18, 2020
by Teddy Cambosa
Kenshoo and Signals Analytics are joining forces through a company acquisition that entails broader scope of marketing intelligence across the globe, including APJ.
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