Kuala Lumpur, Malaysia – SIRIM QAS International–a testing, inspection and certification body–has teamed up with M&C Saatchi to release a short film, titled ‘Harmoni Sebuah Memori’. The film was created in honour of Malaysia’s 67th Hari Merdeka and celebrates how kindness unites us all.
In line with this year’s Malaysia Madani: Jiwa Merdeka theme, the film conveys the heartwarming story of how Cikgu Yam’s simple acts of kindness and generosity over the years are still remembered by those around her. The film was directed by Wayang Works, with Nadiah Hamzah as the director.
For someone living with dementia, Cikgu Yam is still capable of spreading warmth through her simple and kind gestures, while receiving the understanding of the people around her.
En Aminudin Abd Aziz, senior general manager at SIRIM QAS International, said, “This film is more than just a tribute, it is also a reflection of our group’s values, namely unity. As diverse as Malaysians are, our ability to relate and understand each other is what unites us as one. As we celebrate this year’s Merdeka theme, Malaysia Madani: Jiwa Merdeka, let’s find inspiration from the values shared through Cikgu Yam’s story and do our part in bringing positive changes within our immediate communities.”
Meanwhile, Marzuki Maani, executive creative director at M&C Saatchi Kuala Lumpur, commented, “The film visibly depicts all of Cikgu Yam’s good values that inspire Malaysia’s future generations, and also the importance of such values in the development of a progressive and inclusive tomorrow.”
