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Category: Technology

Adaptis-Outsourcing-Tech-Dev-Teams-Thought-Leadership
Weighing the ‘yays’ and ‘nays’ of outsourcing tech dev talents
Posted on April 19, 2021
by MARKETECH APAC
To outsource new tech development teams isn't fairly new: many companies have relied on it from the past. The question is: is it worth the resources?
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Isentia-Google-Cloud-Speech-To-Text
Media intel Isentia adopts Google’s speech-to-text tech
Posted on April 16, 2021
by Teddy Cambosa
Isentia will utilize the speech-to-text feature from Google to be used across its broadcast services for clients.
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Qualtrics-Experience-Management-OS-CX-Tools
Qualtrics launches XM-oriented OS, whole slew of CX tools
Posted on April 14, 2021
by Teddy Cambosa
One of the tool launches by Qualtrics is an operating system catered for the XM aspect of their business clients.
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VERSA-website-voice-activated-convobot
AU-based conversational agency Versa launches global-first navigation-less website
Posted on April 14, 2021
by Jean Cabico
Versa Australia launches a navigation-less and bot-activated website, which utilizes AI-powered conversational bot technology.
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AdEasy-PLUS-Media-Subscription-Malaysia-Adtech
MY adtech AdEasy launches media subscription plan service
Posted on April 13, 2021
by Teddy Cambosa
Adtech AdEasy offers small and big businesses in Malaysia greater reach in their ad campaigns through its new subscription service.
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InMobi-Global-SVP-Head-Of-Marketing-Krista-Thomas
InMobi appoints Krista Thomas as SVP, head of marketing for marketing cloud division
Posted on April 12, 2021
by Teddy Cambosa
The new appointment by InMobi will help utilize the company's marketing cloud service to a global scale.
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IBM-Japan-Qualtrics-Renewed-Partnership
Qualtrics, IBM Japan renews partnership
Posted on April 12, 2021
by Teddy Cambosa
IBM Japan is now also the official reseller of Qualtrics experience management platforms in the Japanese market.
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DTC_CX_post pandemic
DTC and data-driven CX: Two key e-commerce marketing trends to thrive post-pandemic
Posted on April 9, 2021
by MARKETECH APAC
When adopting a direct-to-consumer strategy, leverage the opportunity to directly connect with consumers by delivering a data-driven, seamless customer experience.
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DoubleVerify-Doug-Campbell-Chief-Strategy-Officer
DoubleVerify names Doug Campbell as new chief strategy officer
Posted on April 9, 2021
by Teddy Cambosa
Campbell takes helm as the new Chief Strategy Officer for DoubleVerify, where he will be responsible for creating corporate strategies.
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wootag signals
Wootag launches real-time event-driven video interactive solution Wootag Signals
Posted on April 8, 2021
by Jean Cabico
Wootag launches Wootag Signals, a real-time event-driven video interactive solution to tap into the patterns of demand and consumer behaviors.
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