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Category: Technology

Entropia and UMW’s Virtual Museum gets a nod at International VR Awards
Posted on July 17, 2020
by MARKETECH APAC
The campaign offers six degrees of freedom to move through UMW’s memories by flipping through the founder’s diary and teleport from one scenario to the next.
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DoubleVerify expands to India, taps former LinkedIn executive, Nachiket Deole
Posted on July 16, 2020
by Jacob Corpuz
Deole is charged with setting up DV's operations in India and will lead efforts to establish strategic relationships with brands and agencies.
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Saphron launches first cybersecurity insurance for SMEs in the Philippines
Posted on July 14, 2020
by MARKETECH APAC
The newest offering provides coverage and support for security and data breaches designed for SMEs.
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Qualtrics launches XM Institute for XM Community
Posted on July 13, 2020
by
Qualtrics launches XM Institute, an active online and in-person community, and a resource destination for XM professionals, practitioners, and leaders.
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Wrike launches a new feature to accelerate web proofing and digital campaigns
Posted on July 9, 2020
by Jacob Corpuz
Marketers can now centralize proofing of digital assets into Wrike to accelerate their campaigns with the new feature.
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Report: APAC is the most effective on retargeting conversions on mobile apps
Posted on July 2, 2020
by Jacob Corpuz
AppsFlyer's The State of App Retargeting 2020 Edition report showed that Asia Pacific’s marketers have utilized retargeting most effectively.
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Alphaus makes Malaysia its Global Development Centre
Posted on June 25, 2020
by MARKETECH APAC
The Japanese cloud optimization company strengthen its foothold in SEA region.
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Entropia and Etika use AR to keep Malaysians safe and entertained
Posted on June 19, 2020
by MARKETECH APAC
Both these campaigns have been very well received and with more than 10 million Malaysian consumers reached, as on date and counting.
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Magnolia bolsters APAC footprint with appointments of two tech veterans
Posted on June 9, 2020
by MARKETECH APAC
Magnolia announces the appointment of industry veterans Vincent Jiang and Matthew Zhang to strengthen its footprint in the APAC market.
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How Malaysia’s retail and SME industries have changed due to COVID-19
Posted on June 9, 2020
by MARKETECH APAC
Find out how Malaysia’s retail and SME industries are changed in Adqlo’s "Life After Covid-19—How The Retail Industry Is Forever Changed" report.
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