ORO Thailand appoints new leadership to drive growth in digital transformation

Bangkok, Thailand – ORO Thailand, the Thai subsidiary of Tokyo-based ORO Co., Ltd., has appointed Maneerat Thatui as managing director and Yosuke Miki as director. The company said the leadership changes are aimed at strengthening its presence in Thailand and across the ASEAN region.

Maneerat has extensive experience in digital marketing and business development, having led initiatives for brands in the retail, FMCG, automotive, and electronics sectors in Thailand. Her expertise in customer experience transformation and measurable business impact is expected to support ORO Thailand’s growth trajectory.

Miki, who became regional managing director at ORO in January 2024 and also took helm the agency’s presence in Taiwan and in Malaysia, oversees business development across markets including Thailand, Vietnam, and China. His previous roles include positions at Hakuhodo Inc., Accenture, and The Walt Disney Company, with a focus on branding-led customer experience, service design, and digital acceleration.

At ORO Thailand, the leadership team emphasised its approach to working with clients “not just as an agency, but as a trusted partner.” The company added that it is guided by the belief that “our clients’ growth is our growth,” with efforts dedicated to supporting businesses in achieving sustainable success in the digital-first era.

The provides integrated digital marketing services spanning creative, strategy, analytics, advertising, content performance, and customer engagement optimisation. Its client portfolio covers industries such as automotive, retail, FMCG, and electronics.

Parent company ORO Co., Ltd., headquartered in Tokyo, is listed on the Tokyo Stock Exchange Prime Market. In addition to marketing communications, ORO has developed “RIAL,” an AI-based generative photography system designed for virtual try-on experiences in e-commerce, which has been adopted by platforms across Asia.