Bangkok, Thailand — Havas Thailand has been named as the integrated agency of record for STADA Thailand, directing both creative and media duties across several of its key healthcare brands including D Throlis, Mar, Oilatum, and Eunova.
The partnership will be led by Havas Life Bangkok, the healthcare specialist arm of the agency, and a part of the global Havas Health Network.
“We are proud to work with STADA Thailand, a company whose commitment to quality, innovation, and sustainable growth closely aligns with our own values,” said Carlo Herold, managing director of Havas Thailand.
The scope of work includes health-focused insight development, visual content creation, digital video production, and multi-platform campaign execution across Meta and Google platforms.
“We are delighted to partner with Havas Thailand as we advance our mission to deliver innovative healthcare solutions,” said Nattita Phumphakdee, commercial head of STADA Thailand, citing the agency’s selection as based on its strategic capabilities and integrated approach.
Apichaya Hiranphoonyaphreeda, business director of Havas Life Bangkok, added that the agency’s integrated model offers clients streamlined access to creative, media, and healthcare expertise.
The collaboration aims to build strong, consumer-focused healthcare brands through data-driven, creative, and compliant marketing strategies.
“With Havas Life Bangkok’s specialised knowledge, we are well positioned to help STADA Thailand navigate regulatory complexities and deliver relevant and impactful messaging to the market,” said Hiranphoonyaphreeda.
STADA Thailand is the local subsidiary of STADA Arzneimittel AG, a German pharmaceutical company headquartered in Bad Vilbel. With a heritage spanning over 125 years, STADA is known for its focus on generics, specialty pharmaceuticals, and consumer healthcare products, with well-established brands such as Zoflora and Oilatum.
