Philippines – HAVAS Red, the PR division of HAVAS Ortega, has introduced ‘Red Impact,’ a new global communications platform designed to integrate environmental, social, and governance (ESG) strategies.
Red Impact reinforces HAVAS Ortega’s legacy of creating a meaningful difference by delivering purpose-driven communications that inspire brands and organisations to drive lasting, positive change.
Jos Ortega, CEO of HAVAS Ortega, commented, “With Red Impact, we aim to ignite real change. Sustainability isn’t just a trend—it’s a necessity for future-proofing businesses. Our mission is to guide brands in creating meaningful impact that not only stimulates growth but also benefits society as a whole.”
Jeuls Hermosisima, head of Red Impact, added, “We’re excited to help brands and organisations transform their pledges into progress. By leading with purpose, we hope to build a more sustainable legacy for generations to come.”
Red Impact was officially launched at the inaugural La Conférence Bleue, a sustainability summit organised by the French Chamber of Commerce and Industry in the Philippines (CCI France-Philippines). As a key partner of the event, Red Impact played a vital role in shaping the summit’s theme and program, focused on sharing the sustainability journeys of diverse organisations.