Tag: Havas Red
![[Creative Work] Havas Red x Drinking GenZ](https://marketech-apac.com/wp-content/uploads/2026/05/Creative-Work-Havas-Red-x-Drinking-GenZ.jpg)
Australia – Australia’s shifting social culture took centre stage on Gruen this week after Havas Red aired an emotional campaign examining how Gen Z approaches nightlife, connection, and modern adulthood. The agency appeared on The Pitch, the programme’s advertising face-off segment, where agencies were...
![[Agency Appointment] Havas Red x Farmsafe AU](https://marketech-apac.com/wp-content/uploads/2026/05/Agency-Appointment-Havas-Red-x-Farmsafe-AU.jpg)
Brisbane, Australia – As fatalities and serious injuries on Australian farms continue climbing, Farmsafe Australia is turning to behavioural marketing in an attempt to shift long-entrenched attitudes across the country’s agricultural sector. The organisation has appointed Havas Red Brisbane to lead two...
EchoWeave focuses on generative engine optimisation (GEO), a strategy aimed at improving how brands appear and are interpreted by AI systems.
Makati City, Philippines – Havas Red (Havas Ortega) has launched CRed, a creator marketing practice aimed at supporting brands in navigating the evolving, community-driven creator economy. The new practice formalises the agency’s creator-focused capabilities, reflecting the growing role of influencers...
Melbourne, Australia – Havas Red has appointed Erin Sing as executive director of its Melbourne office, marking a strategic push to accelerate growth following a year of major client wins, award-winning campaigns, and the opening of a new Havas Village in Richmond. Sing will lead Havas Red’s Melbourne...
As government leaders push the proposal forward, marketers are bracing for the ripple effects across digital behaviour, online safety, and the broader media ecosystem.
Singapore – Brands across Asia-Pacific are being urged to prioritise bold creativity, build trust, and harness technological transformation to navigate unprecedented cultural shifts, market disruptions, and evolving consumer expectations, according to a report by Havas Red. The report highlights trends...
Melbourne, Sydney – Havas Red has appointed Emily Fadeyev as group practice head for automotive, overseeing the agency’s partnership with Toyota and Lexus, part of Toyota Motor Corporation Australia. Fadeyev joins the Melbourne-based office following the retirement of Patrick Lyons, a long-standing figure...
Havas has unveiled a new joint venture between HAVAS Red and H/Advisors in Singapore, aimed at delivering a comprehensive communications offering that merges strategic corporate expertise with public relations, social, experiential, and content capabilities.
This strategic move marks a significant step in elevating Havas Red Philippines’ position, delivering dynamic solutions, and fostering meaningful connections for clients.
![[Campaign] Canva Japan Anime](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Canva-Japan-Anime.jpg)