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Category: Technology

Adzymic_LATAM
Adtech Adzymic expands to LATAM, partners with Grupo Digital Soul, Latin Interactive
Posted on October 4, 2021
by MARKETECH APAC
Through the expansion, the technology behind the Adzymic creative management platform will now be available to LATAM advertisers.
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Aimazing-Imran-Mohamad-Head-of-Marketing (1)
Ex-Shopback marketing head Imran Mohamad joins Aimazing as head of marketing
Posted on October 1, 2021
by Teddy Cambosa
As the head of marketing at Aimazing, Mohamad will be responsible for the overall brand and marketing objectives of the group.
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Talkwalker-Consumer-Intelligence-Products-Business
Talkwaker’s latest products to deliver actionable consumer intelligence
Posted on September 30, 2021
by Teddy Cambosa
Talkwalker aims that with their products, they will be able to empower businesses with their consumer intelligence, such as social listening endeavors.
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PubMatic Kunduri
PubMatic appoints Vijay Anand Kunduri as new VP of OTT business for APAC
Posted on September 30, 2021
by Jean Cabico
Vijay Anand Kunduri will be accelerating the growth of the PubMatic’s OTT and video business across the region.
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ADA-Pandemic-Recovery-Index-Dashboard-Launch
ADA’s newly-launched dashboard features insights on consumer behavior
Posted on September 30, 2021
by Teddy Cambosa
'The Recovery Index' by ADA features data and insights across select SEA and South Asian countries on consumer behavior.
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CUE GROUP AND BONSEY JADEN
Tech firm CUE Group invests in digital brand agency Bonsey Jaden
Posted on September 28, 2021
by Jean Cabico
The partnership aims to further enhance CUE Group and Bonsey Jaden's expansion across Asia and the United States.
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Australia-Competition-Consumer-Commission-Google-Adtech
AU’s market watchdog raises concerns about Google’s dominance in adtech sector
Posted on September 28, 2021
by Teddy Cambosa
According to the ACCC report, the lack of competition in the local market makes Google a sole player that harms publishers and advertisers in the adtech sector.
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stashaway thematic portfolios
Investment app StashAway unveils new thematic portfolios
Posted on September 27, 2021
by Jean Cabico
StashAway's new thematic portfolios feature exchange-traded funds (ETFs) from some of the world’s top fund managers.
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Callsign-APAC-Consumer-Trust-Brand-Scam-Messages
Brands entangled to scam messages at risk of losing consumers’ trust: APAC study
Posted on September 24, 2021
by Teddy Cambosa
Data from Callsign unveils the lost trust consumers have with brands that are associated with scam messages, directly or not.
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Optimizely to unify data across products with launch of ‘Data Core Service’
Optimizely boosts DXP with launch of ‘Data Core Service’
Posted on September 23, 2021
by MARKETECH APAC
Data core service, which unifies data across Optimizely's suite of products, will be providing deeper analytics to companies.
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