Technology

Gojek, TenMax’s new tie-up aims to provide AI-based martech solution in Indonesia

Jean Cabico | Aug 30, 2021-4

The partnership between Gojek and TenMax aims to provide an AI-based marketing technology solution to marketers in Indonesia.

IAS’ two new senior appointments to bolster ANZ market presence

Teddy Cambosa | Aug 30, 2021-4

The new appointments will aid IAS to bolster and accelerate the company's growth in the ANZ region.

Xandr expands video inventory in APAC, adds OTT platforms Viu, iQIYI, True Digital

Shaina Teope | Aug 26, 2021-4

Xandr will be adding in its inventory leading streaming platforms in Asia as well as Australia's top commercial broadcasters.

dentsu Indonesia adds CXM offering with Merkle launch

Teddy Cambosa | Aug 26, 2021-4

The launch of Merkle means that dentsu Indonesia will start offering CXM services to their growing list of clients in the country.

Adsquare opens Sydney office, appoints ANZ sales director

Teddy Cambosa | Aug 26, 2021-4

Jason Podgoetsky is appointed as the ANZ sales director at Adsquare.

Programmatic solutions provider Bench expands marketing intelligence platform to APAC

Teddy Cambosa | Aug 25, 2021-4

BENCH aims to respond to the growing adtech and martech needs in APAC through their programmatic offering.

Cybersecurity firm HUMAN and InMobi’s new tie-up aims to make mobile in-app advertising more secure and ‘human’

Jean Cabico | Aug 25, 2021-4

HUMAN deems to be the first solution in the space for end-to-end coverage against sophisticated invalid traffic.

AU-based gametech Livewire unveils new gaming audience, insights solutions

Jean Cabico | Aug 24, 2021-4

Livewire’s new gametech solutions aim to help marketers better understand gaming and esports audience personas.

Cloud-based martech platform Brandvas officially launches in Australia

Teddy Cambosa | Aug 18, 2021-4

Martech Brandvas has also sealed a partnership with Roy Morgan and Australian Post for insights utilization for client benefit.

Global ad fraud solutions IAS expands ‘Center of Excellence’ in India

Shaina Teope | Aug 18, 2021-4

The COE was established in 2020 to focus on expanding the company’s engineering and operations talent.