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Category: Southeast Asia

MARKETECH-PHOTOS
TBWA\Media Arts Lab names Terence Leong as new executive creative director in SEA
Posted on January 9, 2024
by Aliza Carmona
TBWA\Media Arts Lab, the bespoke global creative agency dedicated to Apple, has announced the appointment of Terence Leong as its new executive creative director for the Southeast Asia region.
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Sour Bangkok appoints Nopparath Eksuwancharoen, Thamakorn Ruchakityanon as executive creative directors
Sour Bangkok appoints Nopparath Eksuwancharoen, Thamakorn Ruchakityanon as executive creative directors
Posted on January 9, 2024
by Teddy Cambosa
The duo will bring a unique and powerful creative synergy that promises to redefine the standards of creativity in the advertising landscape. Moreover, this move reinforces SOUR Bangkok's dedication to creative diversity.
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airasia MOVE, UnionPay team up to offer better incentives and perks to customers 
Posted on January 8, 2024
by Gian Japsay
During this partnership, airasia MOVE members will have their status upgraded to Platinum membership in their airasia rewards account when they use their UnionPay cards for flights, hotels, or SNAP (Flight + Hotel combo) purchases totaling RM300 or more. They will also be eligible for free airport transfers*...
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MARKETECH-PHOTOS
More than half of Singaporeans now use food delivery platforms for more than just food
Posted on January 8, 2024
by Aliza Carmona
Around 51% of Singaporean respondents said they would consider grocery delivery via food delivery apps over going to the supermarket to save time shopping, a survey commissioned by Deliveroo revealed.
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MARKETECH _11zon
Around 90% of Filipino users are fully embracing digital banking, fintech apps: report
Posted on January 8, 2024
by Azunta Gaviola
Philippines – With the growing prevalence of online banking in the country, a recent survey by Capstone-Intel revealed that the majority of Filipinos are now gravitating towards digital financing, deeming it a go-to transaction convenience in the Philippine financial technology landscape. According to...
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PLDT and Smart partner with PPSA to provide digital upskilling initiatives for Filipino coops and MSMEs
PLDT and Smart partner with PPSA to provide digital upskilling initiatives for Filipino coops and MSMEs
Posted on January 8, 2024
by Brandon Yulolo
Under their digital upskilling-to-e-commerce program dubbed ‘eBiznovation’, PLDT, Smart, and PPSA provide local entrepreneurs, including those in the agriculture and fishery sector, with the right digital tools to help them grow their businesses online. 
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MARKETECH-PHOTOS-_3_
Lazada’s widespread staff layoffs affect other SEA markets, top executives
Posted on January 5, 2024
by Aliza Carmona
In a developing story, some Lazada top executives are reportedly among those affected by the company’s retrenchment exercises as the layoffs expand to its other markets in Southeast Asia, The Edge Singapore reported.
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MARKETECH-PHOTOS-_2_
Singapore telcos strengthen anti-scam measures with new call block option on international mobile numbers
Posted on January 5, 2024
by Aliza Carmona
As part of its anti-scam measures, the Infocomm Media Development Authority (IMDA) has partnered with telcos Singtel, M1, Starhub, and SIMBA to allow mobile subscribers in Singapore to block calls from international numbers.
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MARKETECH-PHOTOS-_1_
Starcom secures mandate for BMW Group in Indonesia, retains media agency status in China, Singapore
Posted on January 5, 2024
by Aliza Carmona
Starcom Indonesia, a media agency under Publicis Groupe, has announced its appointment as the media agency of record for BMW Group in 2024, joining its Starcom teams in China and Singapore that retained their media agency of record roles.
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Taiwanese bubble tea chain Milksha announces SG exit, closes all local outlets
Taiwanese bubble tea chain Milksha announces SG exit, closes all local outlets 
Posted on January 5, 2024
by Brandon Yulolo
Milksha took to Facebook and Instagram with a sudden announcement, bidding farewell on New Year’s Eve with the post saying that it was Milksha’s last operating day in Singapore.
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