Category: Marketing
The Universal Robina partnership, done with Asahi Beverages Philippines (ABP), will see Goodday cultured milk drinks be soon available in stores nationwide.
The partnership will bank on Coca-Cola’s extensive offline retail presence and Grab’s large online network.
The new senior leadership appointees by GroupM for APAC include Arshan Saha, Jon Thurlow, Deepika Nikhilender, and Brett Poole.
Through the new business, M&C Saatchi will be developing a new brand platform for Sun Life Indonesia and executing it through the line.
Chatree Chokmongkolsatian has also been the vital force behind phenomenal successes of many leading brands in several industries.
Michelle Ong will be driving the agency’s borderless creativity strategy, approach, and opportunities across key clients.
Through this new funding round by TotallyAwesome aims to rewrite the current brand value exchange in the APAC region .
The insights released are to provide a glimpse into the Nielsen Ad Intel solution available to help boost marketers’ ad strategies.
Pham will be based in Singapore, and will be responsible for leading the Colgate-Palmolive business in the APAC region.
He will be continuing to lead Razorfish until the end of the year, and will be moving into his new position at Zenith in January 2023.
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