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Category: Marketing

Expert Up Close: The women leaders of Society Pass
Expert Up Close: The women leaders of Society Pass
Posted on March 30, 2022
by Christian Calma
In this episode, we feature the women leaders of Society pass as they deep-dive about loyalty marketing as well as the recent announcement of Society Pass entering the Philippine market - and the qualities that they are looking for in those who want to become part of SoPa.
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NSW-Government-tourism-campaign
NSW state gov’t’s latest campaign highlights ‘feel good’ experiences of travellers
Posted on March 30, 2022
by Jean Cabico
The new tourism campaign by the NSW Government seeks to explore individual feelings experienced by New South Wales travellers.
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Lionsgate Play names Phait Lee Wong as GM for Malaysia
Lionsgate Play names Phait Lee Wong as GM for Malaysia
Posted on March 30, 2022
by Carlo Sarabia
Lionsgate Play, the premium streaming service platform of Lionsgate-owned STARZ, has announced the appointment of Phait Lee Wong as general manager of Malaysia.
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Meta’s latest campaign for APAC spotlights ingenuity of SMBs
Meta's latest campaign for APAC spotlights ingenuity of SMBs
Posted on March 30, 2022
by Christian Calma
Meta has launched a new campaign in APAC that aims to showcase the ingenuity of small businesses across the region. The campaign, ‘Good Ideas Deserve To Be Found’, was done together with Sydney-based independent creative agency Now We Collide.
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Closeup’s latest campaign lets couples mint an NFT certificate of marriage 
Closeup’s latest campaign lets couples mint an NFT certificate of marriage
Posted on March 30, 2022
by MARKETECH APAC
As commitment to its value of 'diversity', the initiative is for couples that continue to be denied the institution of marriage.
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Havas-Group-and-Front-Networks-China
Havas Group acquires marketing agency Front Networks in China
Posted on March 30, 2022
by Jean Cabico
The acquisition of Front Networks aims to bring additional creative and digital firepower to Havas in China.
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Paper-Moose-and-Australian-Ethical
Australian Ethical taps Paper Moose as new creative agency partner
Posted on March 30, 2022
by Jean Cabico
This partnership will see Australian Ethical as the latest addition to Paper Moose’s growing clean and green client roster.
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Charles & Keith jumps into metaverse, joins virtual fashion week
Charles & Keith jumps into metaverse, joins virtual fashion week
Posted on March 29, 2022
by Carlo Sarabia
Fashion company Charles & Keith has announced several developments in its efforts to embrace the metaverse.
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Yarra Valley Water’s campaign puts focus to customers who struggle to keep up with the bills
Yarra Valley Water’s campaign puts focus to customers who struggle to keep up with the bills
Posted on March 29, 2022
by Teddy Cambosa
Yarra Valley Water aims to promote their WaterCare program, designed to identify and support vulnerable customers and those facing financial hardship.
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Nunn Media bags Australian Forest Products Association’s account
Nunn Media bags Australian Forest Products Association’s account
Posted on March 29, 2022
by Teddy Cambosa
AFPA appointed Nunn Media following a new campaign calling for one billion trees to be planted by 2030.
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