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Category: Marketing

Amplify announces key appointments for its creative, business departments
Amplify announces key appointments for its creative, business departments
Posted on September 19, 2023
by Brandon Yulolo
These appointments follow Amplify’s vision of diversifying and strengthening their offering and expertise across multiple fields as an advertising agency.
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MARKETECH-PHOTOS
Saatchi & Saatchi Australia names Mandie van der Merwe and Avish Gordhan as joint chief creative officers
Posted on September 19, 2023
by Aliza Carmona
Multinational communications and advertising agency Saatchi & Saatchi has appointed creative duo Mandie van der Merwe and Avish Gordhan as new chief creative officers in Australia.
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Ex-Nine editor Belinda Grant-Geary named head of Yahoo Finance Australia
Ex-Nine editor Belinda Grant-Geary named head of Yahoo Finance Australia
Posted on September 19, 2023
by Teddy Cambosa
In her new role, she will continue Yahoo Finance’s focus on the cost of living, telling the stories of everyday Australians battling the current crisis. She will also help the team to create solutions-based content for readers impacted by interest rate rises and inflation. 
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Valiram Group sets sights on PH expansion through duty-free airport outlets
Valiram Group sets sights on PH expansion through duty-free airport outlets 
Posted on September 18, 2023
by Brandon Yulolo
Meeting with Philippine President Ferdinand R. Marcos Jr. in Singapore, Valiram Group expressed their interest in expanding in the next five years with the Philippines on their list.
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SG-based Dyson pledges ₱11b investment in PH by 2024
SG-based Dyson pledges ₱11b investment in PH by 2024
Posted on September 18, 2023
by Teddy Cambosa
Dyson also emphasised that their investment would generate around 1,250 employees and would move more contract manufacturing into the Philippines by the middle of 2022, or the second or third quarter of the year.
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Changi Airport gives tribute to former Prime Minister Lee Kuan Yew’s contributions through immersive exhibit
Changi Airport gives tribute to former Prime Minister Lee Kuan Yew’s contributions through immersive exhibit
Posted on September 18, 2023
by Brandon Yulolo
With various interactive zones, the exhibition commemorates the visionary leadership, boldness and conviction of the late Mr. Lee Kuan Yew, showcasing how Mr. Lee and his team of leaders made Changi Airport possible and paved the way for its success.
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SHEIN pledges S$8.67m to bolster social responsibility commitment in SG
SHEIN pledges S$8.67m to bolster social responsibility commitment in SG
Posted on September 18, 2023
by Teddy Cambosa
Through the commitment, SHEIN has signed four memoranda of understanding (MOUs) were signed with the University of the Arts Singapore (UAS), the Singapore University of Technology and Design (SUTD), SG Her Empowerment (SHE), and Access Singapore.
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Around 74% of Thai consumers trust a brand less if online ad appears alongside inappropriate content
Around 74% of Thai consumers trust a brand less if online ad appears alongside inappropriate content
Posted on September 15, 2023
by Teddy Cambosa
Data notes that around 71% of the respondents would feel less favourable towards a brand that advertises near inappropriate content, and 67% saying they are likely to stop using a product and/or service of a brand whose ad appears near inappropriate content.
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MARKETECH-PHOTOS-_3_
InMobi joins forces with Ad Net Zero in global partnership for sustainable advertising efforts
Posted on September 15, 2023
by Aliza Carmona
Marketing and monetisation technologies provider InMobi has announced its strategic partnership with climate action programme Ad Net Zero to strengthen its commitment to developing more sustainable advertising practices.
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PH competition watchdog gives green light to proposed BPI, Robinson Bank merger
PH competition watchdog gives green light to proposed BPI, Robinsons Bank merger
Posted on September 15, 2023
by Teddy Cambosa
According to recent stock filings made by BPI, JG Summit Holdings, and Robinsons Retail Holdings, all received approval from the PCC from September 13 to 14.
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