Category: Marketing
The campaign film, produced by Directors Think Tank and directed by Rajay Singh, features an emotional story that underscores the value of human connection, especially in a world of relentless technological advancement.
Multinational creative communications company WPP has announced the merger of two of its creative agencies, Wunderman Thompson and VMLY&R, to form creative company VML.
Gill will be responsible for establishing and driving strategic expansion and operational excellence across the Group, with the goal of improving IPG Mediabrands into Australia's leading digital and data-driven agency group.
Almost 84% of Singapore travellers are greatly inspired to travel to movie or TV show destinations, a report from Skyscanner revealed.
The regional investment is part of the company’s €1.35b strategic investment globally.
Online food delivery platform foodpanda has announced the appointment of John Fang as its new CEO to lead and grow the business in the APAC region.
The scope of work includes the creation of three films, featuring Granola, Coco Galaxy, and Coco Fills – each laddering up to a single idea to build the Kellogg’s master brand. Additionally, Ogilvy Singapore has crafted key visuals (KVs) for each product, with adaptations for digital billboards, bus...
In a public statement by Phil Spencer, CEO at Microsoft Gaming, he said that they will be intentional about inclusion in everything they do at Xbox – from their team to the products they make and the stories they tell, to the way their players interact and engage as a wider gaming community.
Conceptualised alongside Media.Monks which is part of The Marcom Engine, the campaign’s film is directed by Stefanie Soho from BWGTBLD. In it, one could see Lil Miquela breaking into the real world with the new BMW iX2 and step by step falling in love with human existence.
This collaboration will enable Tomato Interactive's clients to use GrabAds' comprehensive retail media tools, allowing them to connect with valuable users across Southeast Asia through the Grab super app ecosystem. It also marks GrabAds' first collaboration with a global marketing agency in the Greater...
