Category: Marketing
The campaign called ‘Experience Macao Limited Edition’ aims to elevate Macao’s appeal to tourists worldwide.
Innovative technology brand TECNO, in collaboration with its global brand ambassador Lay Zhang, has launched a brand campaign film designed to inspire Southeast Asian youth to pursue their dreams relentlessly and embrace every step of their journey.
The inspiring new Honda spot is brought to life by acclaimed director Rupert Sanders and utilises an engaging reverse poem format, so what begins as a disheartening story about failure and giving up reverses course to showcase how personal setbacks can serve as the greatest teacher and catalyst to achieve...
Great Eastern selected Havas Media for its innovative approach to delivering results based on its marketing objectives.
Mega and macro influencers are influential in Singapore, recognised by 48% and 46% of respondents, but their impact on purchase recommendations lags behind the Southeast Asian average, a study by impact.com and Cube Asia revealed.
In partnership with the Mental Health Association of Hong Kong and St. James' Settlement, Deliveroo organised workshops and seminars.
In his new role, Wong will oversee Adyen's operations across Singapore, Malaysia, and Hong Kong.
Working with the Australian Grand Prix Corporation’s executive team and internal creative team, Bullfrog has executed a dynamic new direction with the ambition to build excitement and get fans revved up for the 2025 racing season.
The partnership aims to promote AirAsia Buds, AirAsia’s IP of animal characters.
The films, titled ‘The Curious Case of Claire Charles,’ ‘Kari (Curry, 咖喱, கறி),’ and ‘Bubur Cha Cha,’ promote pro-social norms like mutual aid and appreciation within communities.
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