Category: Main Feature
Organised by the Subang Jaya Pickleball Club and MyPickleball, and sponsored by JW Pacific Express, the event marked a significant step in cementing pickleball’s presence in the region.
Hong Kong – In 2025, digital advertising is entering a transformative era—one defined by hyper-personalised engagement and AI-driven creativity. Today’s consumers are no longer impressed by standard targeting alone; they’re looking for immersive, relevant experiences that adapt to their behaviours in...
Singapore – Following the acquisition of Teads by Outbrain, the newly combined company, operating under the name Teads, has announced its new leadership structure for the Asia-Pacific (APAC) region. This strategic alignment marks a pivotal moment, reinforcing Teads’ commitment to delivering omnichannel...
90% of Thai and Indonesian viewers prefer the quality of professional videos over social videos, according to a report from the Asia Video Industry Association (AVIA).
The trio will be reporting directly to Tyler Kim, CEO of Weber Shandwick APAC.
Following the launch of the Indonesia office, Monks has elevated core talent from its team to take the business into a new era of strategic growth. The new roles represent a commitment to SEA as a growth market, with offices in Singapore, Malaysia and Indonesia, and the importance of leading with world-class...
In his new role, he will spearhead Hybrid’s strategic initiatives to further solidify the company's position as a leader in the adtech industry. His expertise in digital advertising, data analytics, and advanced targeting techniques will play a crucial role in driving business growth and delivering impactful,...
Allied Global Marketing (Allied), a full-service integrated marketing agency working with entertainment, consumer, and lifestyle brands, has announced the appointment of seasoned executive Nicola Gold as business director APAC for brand experience.
With social media, brand.com, and messaging apps now able to work in concert for brands to meet where consumers are, the opportunity brought by this always-on visibility also inevitably births challenges to marketers.
Titled ‘Programmable Email: Connecting the CX Dots in 2023’, the webinar will feature a panel discussion of SEA marketing leaders sharing their insights and tips for marketers in executing click-worthy programmable email marketing strategies.
