Singapore – Following the acquisition of Teads by Outbrain, the newly combined company, operating under the name Teads, has announced its new leadership structure for the Asia-Pacific (APAC) region. This strategic alignment marks a pivotal moment, reinforcing Teads’ commitment to delivering omnichannel advertising solutions across premium open internet environments.
At the helm of the APAC region, Sam Pattison has been appointed as managing director for APAC. With a deep understanding of digital advertising and a proven track record of leadership, Sam will drive the integration of Outbrain and Teads’ expertise to maximise advertiser outcomes across the region.
Other appointed leaders that will support Sam’s leadership include:
- Eve Solomon as vice president of publisher business development for APAC
- Emmanuel Fischmeister as senior vice president of business development for APAC
- Remi Lafon as managing director for ANZ
- Tarun Ummat as managing director for India
- Christopher Maksymuk as managing director for North Asia
- Yuki Imamura as managing director for North-East Asia
Each of these leaders bring extensive industry experience, market expertise, and strategic vision, ensuring a seamless transition and a strong foundation for growth in their respective territories. With Outbrain’s AI-powered predictive technology and Teads’ data-driven creative innovations, this leadership team will work closely to drive advertiser success, publisher growth, and superior user experiences across all screens—including CTV, mobile, and web.
“The future of advertising in APAC is brighter than ever under the leadership of Sam Pattison and his team. Together, they will champion innovation, enhance brand performance, and solidify Teads’ position as the leading omnichannel outcomes platform in the open internet space,” the company said in a press statement.
