Category: Global
LMX, Mizet, and Pyxis' partnership also aim to launch a new network of Out-of-Home (OOH) place-based screens in the Middle East.
Fitzgerald has a passion and knowledge in growing tech start-ups.
In the VR experience, players are transported to iconic ‘Squid Game’ locations, where they become contestants in a variety of pulse-pounding challenges inspired by the Netflix series and compete against each other to be the last one standing.
They will will oversee client retention and business development, nurture the teams of talents, and drive strategic growth initiatives through the development of new client services and capabilities.
In his new role, he will take responsibility for Landor & Fitch’s award-winning creative teams in studios across more than 20 countries worldwide, working with clients such as Apple and Netflix,
Magnite Streaming empowers media owners to maximise the value of their assets holistically across live and VOD inventory, CTV and OTT environments, and addressable linear, while gaining insights to more efficiently and effectively drive their businesses.
In addition, he will be setting the vision for the agency’s global growth while also overseeing the strategy, product, operations, and management of clients including American Express, Honda, Johnson & Johnson, Levi Strauss, Nestlé and Sony, amongst others.
VideoByte will be adding innovative CTV advertising technology to broaden Kargo’s offerings to its brand partners and their audiences.
Both PayPal and HubSpot have announced 'sizeable' layoffs, citing weak performance.
The combined global agency serve as a 'breakthrough' agency that will provide new integrated media solution for brands.
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