PH-based Yellow Cab Pizza opens new branch in Texas

Texas, USA – Yellow Cab Pizza, the Philippine pizza chain under Max’s Group, has announced the opening of a new branch in the city of Houston, Texas. This marks the pizza chain’s newest venture into the United States, as well as its tenth chain opening during the global pandemic. The...

Honey Bajaj appointed as SVP, global chief of consumer experience at CleverTap

California, USA – Global user retention platform CleverTap has appointed Honey Bajaj as its newest senior vice president and global chief of consumer experience. Through her new roles, Bajaj will pioneer CleverTap's extensive program to help companies reimagine customer experience. Prior to joining CleverTap, Bajaj has built an innovation pipeline...

Starbucks announces ventures into NFTs

New York, USA – Global coffeehouse company Starbucks has announced that it is venturing into NFTs, as well as exploring other ventures in the Web3 space. In a joint statement by Brady Brewer, chief marketing officer at Starbucks, and Adam Brotman, advisor at Starbucks, the company plans to create a...

Facebook shuts down podcast platform

Singapore – Social media giant Facebook has announced that it is shutting down its podcast platform, less than a year since it was launched in June 2021. While the date has not been specified for the discontinuation of the service, the social media platform stated that it is slowly removing...

Spotify’s ‘virtual universe’ on Roblox allows online fan, artist relationship

New York, USA – Global audio streaming platform Spotify has announced the launch of its ‘virtual universe’ on the popular online game Roblox called ‘Spotify Island’. The new virtual experience allows fans and artists to engage with one another through the game itself, as well as explore a wonderland of...

Publicis Groupe to acquire SaaS e-commerce intelligence platform Profitero

Paris, France – Global advertising agency and public relations company Publicis Groupe has announced the acquisition of Profitero, a global SaaS e-commerce intelligence platform. Through the acquisition, Publicis Groupe will combine Profitero’s industry leading product data and analytics with the Groupe’s retail media, data, and commerce solutions to offer unmatched...

Red Havas nabs global PR remit of mobile ordering platform me&u

Australia – Global public relations agency Red Havas has been appointed by Australia's mobile ordering and payment platform, me&u, to handle its global communications program including consumer, trade, and brand building. The remit will see Red Havas managing the platform’s PR services and media relations across B2B and B2C in...

MoEngage, Microsoft team up to empower customer-centric enterprises

Singapore – Global customer engagement platform MoEngage has partnered with tech giant Microsoft to allow enterprises to gather insights and run personalised, omnichannel campaigns for different customer segments to boost engagement, retention, and revenue. Through the partnership, brands can now use Microsoft to bring together transactional, behavioural, and demographic data...

Qualtrics launches new customer service tool Social Connect

Utah, USA – Experience management (XM) company Qualtrics has launched a new customer service tool called ‘Social Connect’ which enables contact centre, marketing and CX teams to capture, analyse and respond to customer service requests received through chat, email and social media. The new tool can help social and digital...

Hivestack, Xandr form partnership for programmatic DOOH

Montreal, Canada – Hivestack, a programmatic digital out of home (DOOH) ad tech company has announced a strategic global collaboration with Xandr, a data-enabled technology platform powering a global marketplace for premium advertising.  Through the partnership, the Hivestack Supply Side Platform (SSP) will be integrated with Invest DSP, the company's...