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Category: Featured

Rohan Mahajan (OMG Indonesia)
Agency Leadership Decoded: OMG Indonesia’s Rohan Mahajan on scaling local relevance through talent, tech, and cultural fluency
Posted on May 19, 2025
by Aliza Carmona
In Indonesia’s high-stakes marketing arena, agility isn’t optional—it’s everything. From navigating hyperlocal nuances to staying ahead of digital shifts, brands need more than just media buying—they need partners who can decode complexity and deliver results with speed and purpose. Omnicom Media Group...
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From ‘survival’ mindset to joining social causes: Here’s how brands can tap the mindset of Filipino Gen Z ‘prosumers’
From ‘survival’ mindset to joining social causes: Here’s how brands can tap the mindset of Filipino Gen Z ‘prosumers’
Posted on May 19, 2025
by Teddy Cambosa
In HAVAS Ortega’s latest report It’s a Gen-Z World and You’re All Just Living in It, it highlighted how the younger ‘prosumers’ of today are shaping culture, challenging norms, and setting the stage for a future where authenticity, purpose, and innovation define what truly matters. 
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R&E PH Pre-Event Article
MARKETECH APAC, UpTech Media unveils ‘Retail & E-Commerce Innovation Marketing & Tech Summit 2025’ in Manila, featuring PH industry leaders
Posted on May 16, 2025
by Aliza Carmona
Philippines – The Philippines is rapidly emerging as a pivotal force in Southeast Asia’s digital economy, with its retail and e-commerce sectors undergoing significant transformation. Consumers are increasingly seeking personalised experiences, seamless payment options, and omnichannel convenience....
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Sebastian Au (Loreal) Appointment
Sebastian Au on crafting seamless omni-channel, hyper-personalised beauty experiences in new role at L’Oréal Luxe Indonesia
Posted on May 7, 2025
by Aliza Carmona
Indonesia – L’Oréal Luxe Indonesia has appointed Sebastian Au as its new omni-channel marketing director (CMO), with a mission to transform the luxury beauty experience in one of Southeast Asia’s most vibrant and rapidly growing markets. In his role, Sebastian is focused on integrating digital and physical...
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MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
Posted on May 6, 2025
by Fatima Baduria
The Philippine edition of MARKETECH APAC’s inaugural NEXT Awards 2025 has revealed its first jury lineup, comprising marketing industry leaders.
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Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Posted on May 6, 2025
by Teddy Cambosa
Mawarni told MARKETECH APAC that she intends to leverage her various experiences in financial services, tech startups, as well as in data & loyalty marketing to help businesses in their scaling and growth.
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Bothered or not? Advertising industry leaders react to Google keeping third-party cookies on Chrome ecosystem
Bothered or not? Advertising industry leaders react to Google keeping third-party cookies on Chrome ecosystem
Posted on April 25, 2025
by Teddy Cambosa
MARKETECH APAC recently spoke with industry leaders to learn more whether this news should come as a concern or not for the future of the advertising industry.
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next 2025 jury article indonesia new
MARKETECH APAC’s inaugural NEXT Awards Indonesia reveals first jury lineup of top marketing leaders
Posted on April 22, 2025
by Aliza Carmona
Indonesia – MARKETECH APAC’s inaugural NEXT Awards Indonesia 2025 has announced its first set of jury members, featuring prominent figures in the country’s marketing industry.​ As the pinnacle of What’s NEXT in Marketing Series, the NEXT Awards celebrate innovation and excellence in marketing,...
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Derek Yip (OMG HK)
Agency Leadership Decoded: OMG Hong Kong’s Derek Yip on future-proofing with agility, innovation, and local fluency
Posted on April 22, 2025
by Aliza Carmona
As part of the Omnicom network, Omnicom Media Group (OMG) Hong Kong plays a key role in delivering end-to-end transformational experiences rooted in data, content, and integrated planning, powered by the Omni open operating system. In a fast-moving and competitive market like Hong Kong, OMG continuously...
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Here’s everything that went down at ‘What’s NEXT in Marketing: Philippines 2025’: from customer engagement to digital advertising
Here’s everything that went down at ‘What’s NEXT in Marketing: Philippines 2025’: from customer engagement to digital advertising
Posted on April 15, 2025
by Teddy Cambosa
Continuing in its quest to lead the conversation on the future of marketing for the Philippine market, MARKETECH APAC recently concluded its What’s NEXT in Marketing: Philippines 2025 conference, held on March 26-27, 2025 at the Shangri-La The Fort, Manila.
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