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Category: APAC

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LogRhythm elevates Joanne Wong to interim chief marketing officer
Posted on March 8, 2024
by Aliza Carmona
Global security intelligence company LogRhythm has announced the appointment of Joane Wong as the new interim chief marketing officer to lead the charge on the company’s brand and marketing strategy.
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Carol Fong to accelerate growth of HubSpot in Asia as new head of sales 
Posted on March 5, 2024
by Aliza Carmona
Customer platform HubSpot has announced the appointment of Carol Fong as its new head of sales for the Asia region.
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foodpanda appoints Jaslin Goh as new vice president of marketing for APAC
foodpanda appoints Jaslin Goh as new vice president of marketing for APAC
Posted on March 4, 2024
by Brandon Yulolo
In her new role, Goh will be heading the regional marketing function and will be working closely with local marketing directors to drive growth and brand love across Asia.
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From AI to data-driven marketing strategies: here’s what marketing leaders say is next for marketing in APAC this 2024
From AI to data-driven marketing strategies: here’s what marketing leaders say is next for marketing in APAC this 2024
Posted on March 4, 2024
by Teddy Cambosa
As part of MARKETECH APAC’s “What’s NEXT”, our dedicated thought leadership series is back–unravelling the threads of innovation, cultural nuance, and strategic foresight that weave together the tapestry of this diverse and dynamic marketplace.
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David Harling on being named as Circular’s first CMO, what’s next in promoting the circular economy through tech subscriptions
David Harling on being named as Circular’s first CMO, what’s next in promoting the circular economy through tech subscriptions
Posted on March 4, 2024
by Teddy Cambosa
In an exclusive conversation with MARKETECH APAC, Harling shares his marketing vision for the brand and his insights on promoting the circular economy to its key markets and the region.
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What's NEXT 2024: How to transform insights into actions in marketing through navigating the data deluge
What's NEXT 2024: How to transform insights into actions in marketing through navigating the data deluge
Posted on March 1, 2024
by MARKETECH APAC
Data needs time to be fully absorbed; only when it is truly absorbed can it be acted on. Always start with deep comprehension before tackling implementation. 
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Top Story: How Quantcast’s SG office appointments indicate company’s strengthened commitment to serve APAC clients
Top Story: How Quantcast’s SG office appointments indicate company’s strengthened commitment to serve APAC clients
Posted on February 29, 2024
by Teddy Cambosa
MARKETECH APAC spoke exclusively with Sonal Patel, vice president for Asia-Pacific at Quantcast, to learn more about Quantcast’s vision in the region, their forecasts for the industry in APAC, as well as actionable insights for brands to consider in navigating a renewed adtech scene this year.
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Diageo wants you to take it easy in new campaign for responsible drinking with K-Pop star Suho
Posted on February 28, 2024
by Aliza Carmona
Alcoholic beverage company Diageo has launched its new 'Enjoy the Flow, Savour Every Moment’ regional campaign for Asia Pacific, promoting responsible drinking and moderate alcohol consumption with K-Pop group EXO’s Suho.
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MARKETECH-PHOTOS-_2_
Crocs selects Jaywing to handle paid media management duties in Australia and Singapore
Posted on February 27, 2024
by Aliza Carmona
Performance media and marketing agency Jaywing has been appointed by Crocs to manage its paid search and paid social across Australia and Singapore markets.
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Visa announces opening of revamped Innovation Centre in Singapore
Visa announces opening of revamped Innovation Centre in Singapore
Posted on February 26, 2024
by Teddy Cambosa
The Visa Singapore Innovation Center represents Visa's vision of shaping tomorrow's payments possibilities. Showcasing the transformative power of technologies like artificial intelligence (AI) in retail and payments, and reimagining modern credentials for enhanced security and convenience.
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