Marketing
Lotus Cars Malaysia appoints NP Digital as paid media agency
NP Digital will lead strategy, management, and optimisation efforts across Meta platforms (Facebook and Instagram) and Google Search ads.
May 26, 2025
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Teddy Cambosa
Marketing
Hearts & Science APAC expands pharma portfolio with key business wins
Singapore – Omnicom Media Group agency Hearts & Science has secured two new pharmaceutical clients in Asia, further expanding its presence in the region’s healthcare
May 26, 2025
Technology
Malaysia Airlines, Google deepen partnership to boost air travel through AI innovation
Under a newly formalised Joint Business Plan, the partnership aims to embed Google’s AI technologies — including Gemini and image-to-video tool Veo — throughout the traveller experience.
May 26, 2025
Marketing
Betty Wong joins SCMP as corporate communications director
Being a seasoned communications expert, Wong brings over 20 years of experience in corporate communications and strategic project management, working in local and global organisations across finance, technology, and biotechnology sectors.
May 23, 2025
Marketing
Jilya Institute rolls out initiative addressing crisis in Aboriginal communities via Apparent, Photoplay
The short film centres on a poem, written in collaboration between Apparent and Dakota Feirer, that uses a palindrome to turn from negative to positive through the power of cultural connection.
May 23, 2025
Marketing
Wolfzhowl expands to SEA and AU; brings in Waheed Bidiwale, Jean Paul to leadership team
Wolfzhowl has announced its expansion to Southeast Asia and Australia by bringing in Waheed Bidiwale as global CEO and Jean Paul as CEO for Southeast Asia, with Singapore as its regional hub.
May 23, 2025
Marketing
Here’s how brands can future-proof loyalty programs with AI
Recent ALA research reveals a growing tension between consumer expectations and trust. Nearly half of members (46%) expect brands to understand their preferences, while 58% are willing to share their data in exchange for more relevant offers.
May 22, 2025
Marketing
UM appoints Lisa McMillan to lead agency’s work across Australian gov’t
McMillan’s remit includes strategic leadership of UM’s Government practice, overseeing the Federal and ACT Government accounts and guiding a national team of over 80 specialists in policy-driven media communications and public sector engagement.
May 22, 2025
Marketing
Attivo acquires The Next Practice to drive brand experience
By joining Attivo, TNP will work closely with all agencies within the Attivo group across North America, Australia and New Zealand to provide specialist digital and healthcare skills and AI-driven solutions, as well as offer valuable capabilities in Asia.
May 22, 2025
Marketing
KC Global Media announces new strategic expansions to leadership team
These leadership developments underscore the organisation’s adaptability in a dynamic industry, culminating in a fully empowered executive team following recent promotions and appointments within the revenue and marketing divisions.
May 21, 2025